Long Table Net Worth Shark Tank Update 2025 

Most pancake mixes you find at the store are made from refined grains. That means they don’t have a lot of vitamins and minerals that our bodies need. Plus, producing these mixes can actually harm the environment. Samuel Taylor didn’t like that and wanted to do something different!

He started a company called Long Table, which makes pancake and waffle mixes using special grains called heirloom grains. These include things like sorghum and blue corn. These grains are healthier for us and better for the planet because they’re grown in a way that’s kinder to the environment.

Samuel went on a TV show called Shark Tank in its 14th season. On the show, he asked for $140,000 in exchange for 15% ownership of his company. He hoped this money would help him make more of his mixes and get the word out about them. His presentation was really emotional, and he even performed a song with his wife, Lindsey, to help win over the investors, who are called “Sharks.”

Long Table Net Worth Shark Tank Update 2025 

Samuel was looking for an investment of $140k in exchange for 15% equity in the company. At the time of the episode, he valued his company at around $933k. Samuel did not secure a deal with any of the Sharks. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Long Table in 2025 is around $2.5 million.

Shark(s) nameOffer & DemandCounterofferAccepted?

Gwyneth Paltrow
OutN/AN/A
Lori GreinerOutN/AN/A
Kevin O’LearyOutN/AN/A
Barbara Corcoran OutN/AN/A
Mark CubanOutN/AN/A

Samuel Taylor Backstory + Their Initial Pitch 

Samuel Taylor used to work in theater, but he wanted to do something different and start a company called Long Table. He created pancake mixes that are healthy and good for the environment. His mixes include special ingredients called “ancient grains,” such as blue corn and sorghum. Using these grains helps support small farms and keep different types of plants and foods around.

Starting his pancake mix business was challenging. Before appearing on the TV show Shark Tank, he had a hard time selling his products. From 2015 to 2019, Long Table only made about $20,000 a year. Most of the sales came from stores in Chicago, so Samuel realized that he needed to do a better job of letting people know about his products, especially on social media.

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When he went on Shark Tank, Samuel talked about how much it costs to make his mixes and how much he sells them for. It costs him $3.10 to make one bag that weighs 16 ounces. He sells that bag for $11.25, which means he makes a pretty good profit. Most of his sales (70%) are online, and the rest (30%) are in stores. He was looking for $140,000 in exchange for a 15% share of his company, which would help him make more products and improve his marketing.

Queries + Shark’s Responses, and Final Deal

Lori is a businesswoman who said she wasn’t very excited about pancakes. This means she didn’t really care about the idea behind the business. Because of that, she decided to leave the meeting early. If you’re not passionate about something, it’s hard to really get involved!

Barbara looked at the business and felt it wasn’t growing fast enough. She noticed that the sales were low, which meant not many people were buying the product. Because of this, she chose not to invest her money in it and stepped out of the opportunity.

Mark liked that the business had a goal of being environmentally friendly (that’s the sustainability mission), but he thought the person running the business talked too much about their story instead of focusing on what they were actually selling. So, he decided not to invest in it.

Kevin was a bit interested, but he had some worries. He asked about their social media presence, which is how they promote their business online. He noticed that it wasn’t very strong, which could mean fewer customers. Since he didn’t think they could attract enough attention without good marketing, he decided not to invest as well.

What Went Wrong With Long Table On Shark Tank?

The Sharks are a group of investors who are looking for businesses to invest in. When they meet someone like Samuel who wants money to grow his business, they focus on three big concerns. Before 2020, Samuel’s business only made $20,000 in a whole year. That’s pretty low, especially if he wants to show that his business can make more money in the future.

Marketing is how you tell people about your product and get them to buy it. The Sharks thought Samuel’s marketing wasn’t strong enough, especially on social media. In today’s world, using social media effectively is really important because it’s how a lot of people find out about products! This means that Samuel’s product is for a small group of people, not for everyone. Some Sharks didn’t believe that enough people would want to buy it, which made them hesitant to invest.

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Samuel tried to connect with them emotionally, maybe by sharing a personal story about why he started his business. But the Sharks wanted to see hard numbers and growth potential instead. This means they wanted to see facts and figures that showed how much money he could make and how fast his business could grow. Because Samuel couldn’t provide this information, the Sharks were not convinced to invest in his business. 

Product Availability

Long Table mixes are special types of food mixes that you can use for cooking and baking. Here’s what makes them different:

They use heirloom grains, which are special kinds of grains like sorghum, blue corn, and popcorn flour. Heirloom grains are older varieties that a lot of people think taste better! These mixes are high in protein and fiber. This means they’re better for you than regular mixes. Protein helps your body grow and be strong, while fiber is good for your tummy.

Long Table works with small farms, which helps support local farmers and keeps farming sustainable. Sustainable means that it helps the Earth and the community, so it’s a win-win!

You can buy these mixes in two ways: You can get them directly from the Long Table website. If you live in or near Chicago, you might find them in some local stores. The price for each bag of these mixes is between $11 and $15. So, it’s a little bit more than some regular mixes, but you’re paying for something special and good for you!

What Happened To The Long Table After Shark Tank?

Even though Long Table didn’t get a deal (like a business partnership) from the show they were on, they still became very popular. After the episode was shown, more than 10,000 people wanted to buy their products in just three days! That’s a lot of orders in a very short time! In the first eight months after the show, they made $1.25 million! That means they sold a lot of their products to make that much money.

To help get the word out and keep people interested, they decided to hire someone who focuses on social media. This person helps them get more followers and customers online. They also teamed up with 15 different family farms to get their ingredients. This means they’re supporting local farms and getting fresh products.

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They managed to keep everything going well into 2024, which shows they did a great job of staying successful. In short, even without the deal, Long Table became really successful and grew a lot in a short time!

Conclusion 

So, Long Table is a company that makes food, and their journey on a show called “Shark Tank” was a mix of good and bad — we call that bittersweet. Samuel, the person behind Long Table, went on the show hoping to get some money from the investors (called “sharks”), but he didn’t get any deal in the end. That’s the tough part!

But there’s a silver lining! Because he was on the show, lots of people heard about Long Table, which means they got massive exposure. It’s like when a popular YouTuber features a game and suddenly everyone wants to play it!

After being on the show, people started buying Long Table’s food a lot, and their sales surged past $1 million. That means they sold a ton of food! So, even though Samuel didn’t get the deal, he showed everyone that it’s possible to make yummy food that is also good for the environment, which we call sustainable food. Now, Long Table is still getting bigger and better.

Samuel’s story is really inspiring because it teaches us that sometimes, even when things don’t go as planned (like being rejected), you can still find success in other ways.