Traditional fashion negates children’s creativity, design style and innovative ideas. It limits the fashion sense of clothing of young individuals respectively. Owing to this young child find it difficult to express their selves. Moreover, it kills curiosity, inclusivity, and sustainability in various ways.
Supermix Studio is a refreshing notion in the field of fashion design that provides a digital form to children. It addresses the concerns regarding children’s accessories. Superstudio mix aims to transform the fashion industry and the aesthetics of clothing. Additionally, it often promotes a positive and inclusive impact on the lives of youngsters.
Jennifer Stein-Bischoff pitched on Shark Tank in episode 6, season 15. She promoted her company, Supermix Studio, and sought $250k in return for 10% equity. Will Jennifer get a deal on Shark Tank? Check out the Superstudio mix update!
Supermix Studio Net Worth 2024 Shark Tank Update
Jennifer was looking for an investment of $250k in exchange for 10% equity in her company, Supermix Studio. At the time of the episode, she valued her company at $2.5 million. Jennifer successfully secured a deal with Robert Herjavec and Lori Greiner for an investment of $250k for 20% equity in the company, along with a 3.5% royalty until the investment is paid back. The investment adjusted the company’s net worth to around $1.25 million. After the show was aired, the company experienced a significant boost in exposure, with sales up by 2500%. As per my rough estimate, the current net worth of Supermix Studio in 2024 is around $5 million.
Shark(s) name
Offer and Demand
Counter-offer
Accepted?
Robert Herjavec
In
$250k for 20% stake + 3.5 royalty until the investment is paid back (same as Lori)
Yes
Lori Greiner
In
$250k for 20% stake + 3.5 royalty until the money is paid back
Yes
Mark Cuban
Out
N/A
No
Kevin O’Leary
Out
N/A
No
Daymond John
Out
N/A
No
Founders Backstory and Their Initial Pitch
Jennifer came on Shark Tank and asked for $250k for 10 % equity in return. She founded the company in 2022 and wanted to boost the confidence of young children in terms of clothing. Jennifer worked for the company for 20 years and manufactured for Gloria Vanderbilt and Tommy Hilfiger. She also performed the role of Chief Merchandising Officer for a private firm-based children’s company. Later, Jennifer became a designer. Her observation of launching a Supermix studio allows youngsters to design their clothing. The brand confers inclusivity and individuality to young children.
Supermix Studio is the world’s first innovational model clothing brand. Similarly, the ingenious model operates in a way; select styles range from sweats to denim Jackets. Then Click on the customization button ultimately there will be 500 premium. Ultimately, just click on the patches. It depends upon the choice of youngsters to dress in different ways after drawing the patches on the attire, such as front, back, sleeves and head covering. Hence, the costume will be generated.
Supermix Studio is a magical billion-dollar plan. It fosters the decoration and artistic style of youngsters. Jennifer did a retaliation of about $110k for 170k. Supermix Studio is the first ever interactive children’s clothing brand where they can create their premium accessories. Meanwhile, the company aims to promote revolutionary video game fashion brands. It encourages infants to express their personal space and subjectivity in terms of designing products. The accessories are eco-friendly and qualitative in the US. The customers can purchase various categories including bag packs and sweatshirts.
Queries And Shark’s Responses, And Final Deal
Jennifer distributed the samples among the Sharks. They show interest in the sales. Similarly, Robert possesses a denim jacket with impressive towing capacity. It carried about 30 other patches and a denim jacket cost $6 and had a $15 to $20 cross-sale market with extra patches.
The denim jacket is valued at $13.75 and exchanged for $69. On the other side, the sweatshirt was valued at $7.05 and exchanged for $55. The founder of the Supermix Studio created the patches on her own and the patches were 100 % exclusive.
Lori Greiner was impressed, and Robert Herjavec inquired about the cost. Jennifer answered the jacket was valued at $13.75. Alternatively, Jennifer wished to launch a kiosk so she started negotiation with Claires. The kiosks would visit stores and collect 30 % of the retail. Kevin and Mark did not like the kiosk idea. They were out. Following the rejection, Daymond appreciated the conception of the business but he considered it insecure.
He was out but hopefully, Robert and Lori team up with Jennifer and offer her $250k in exchange for a 25% stake. Moreover, they demanded a 5% royalty until they got their money back. Yet Jennifer gave them the second offer and sought 20 % equity with a 2% royalty. Both said no and reiterated that they want a 3.5% stake. Jennifer agreed and made a deal with the Sharks. Thus, she was successful in investing.
What Went Wrong With Superstudio Mix on Shark Tank?
Jennifer presented the idea of starting kiosks that would receive 30% retail. After the idea, Kevin doesn’t show any interest in the business. He disregarded her idea and was out. While Daymond and Mark didn’t believe in the figures and regarded the business as risky thus, they were out.
Product Availability
The products are obtainable through the official websites of Supermix Studio and Amazon. Sweats, denim, backpacks, hats, pencil cases, and patches are available for kids, babies, and women. Supermix Studio quoted, “I didn’t expect to get a deal on the show’’. Jennifer said, ‘’I know that the sharks don’t love apparel, so I had very low expectations and was just excited to be on. We are riding a tsunami of Shark Tank, and we are up 2500%. We are working on major brand collabs, have just launched our mobile app, and are expanding our production space and rolling out our kiosks.’’
Jennifer appeared on Shark Tank and sought $250k for a 10% stake in the exchange. She presented her idea in front of Sharks about her company. Supermix Studio is the world’s first digital model designed for clothing. It has multiple accessories, including sweatshirts, denim jackets, patches, and many more. Jennifer confronted the Sharks and made a fine deal with Robert and Lori. They offered her $250k for 20% equity + 3.5 royalty until they get their money back. Lastly, Jennifer accepted their offer and teamed up with them.
Hi! I’m Maleeha Alam, a content writer, English poet, and MPhil Linguistics Scholar. I love watching Shark Tank episodes because it helps me extract business-related ideas. The thrilling series of the Shark Tank fosters competent market analysis, presentation skills, and pitching.
