ROQ Innovation Net Worth Shark Tank Update 2025

Have you ever struggled to see while working with both hands? Maybe you were changing a tire at night, walking your dog in the dark, or trying to fix something in a dimly lit garage. Most people have faced this problem—needing light but not having a free hand to hold a flashlight. Traditional headlamps can be uncomfortable, and phone flashlights are not always practical.  

Raquel Graham, the founder of ROQ Innovation, solved this problem with a simple yet brilliant idea—a beanie with a built-in LED light. Her product, Head Lightz, combines warmth and functionality, featuring a rechargeable light in the brim that provides 140 lumens of brightness. The light can be removed for charging via USB, making it convenient for everyday use.  

When Raquel appeared on  Shark Tank  Season 13, she asked for $200,000 for 15% equity in her company. She impressed the sharks with $2.4 million in lifetime sales and features on Oprah’s Favorite Things and the Home Shopping Network (HSN). However, concerns about her pending patent (filed in 2018 but still not approved) made some sharks hesitant. 

ROQ Innovation Net Worth Shark Tank Update 2025

Raquel was looking for an investment of $200k in exchange for 15% equity in the company. At the time of the episode, she valued her company at $1.33 million. Raquel successfully secured a deal with Kevin and Peter for an investment of $200k for 20% equity in the company. The investment adjusted the company’s net worth to around $1 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of ROQ Innovation is around $5 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Peter Jones and Kevin	$200k for a 20% stake + a royalty of $1 per unit until $600k is paid	N/A	Yes
Peter Jones	$200,000 for 25% equity	N/A	N/A
Kevin O’Leary	$200,000 for a royalty of $2 per unit until $200k paid, after which it would be $1 per unit.	N/A	N/A
Daymond John	Out	N/A	N/A
Mark Cuban	Out	N/A	N/A

Raquel Graham Backstory + Their Initial Pitch 

Raquel Graham didn’t start out as an inventor. She was simply someone who recognized a problem and found a smart solution. The idea for Head Lightz came when she was struggling to see while walking her dog at night. She needed both hands free, but also needed light, so she designed a beanie with a built-in LED.  

She launched ROQ Innovation in 2016, starting with just the lighted beanie. Over time, she expanded her product line to include lighted scarves, masks, and even a kids’ beanie and glove set. Her products quickly gained attention, landing her on Oprah’s Favorite Things list three years in a row.  

Before  Shark Tank, Raquel had already achieved $2.4 million in sales, mostly through direct-to-consumer channels and HSN. However, she needed funding to scale production and marketing. She also needed help navigating patent issues, as her patent application had been pending since 2018.  

When she pitched to the sharks, she confidently demonstrated the product’s brightness, convenience, and washability. The sharks were impressed, but some had concerns about the patent and scalability. 

Queries + Shark’s Responses, and Final Deal

Kevin asks Raquel about her pending patent and expresses concern about the risk of other people copying her idea. Raquel acknowledges this risk but believes that her strong brand will help protect her. He offers her $200,000 but wants a deal where he gets paid $2 for each hat sold until he recoups his investment, and then $1 per hat afterward.

Peter is interested in whether Raquel has plans to grow her business beyond just hats. Raquel mentions that she has other products like lighted scarves and masks in the pipeline. He offers her the same amount of money ($200,000) but in exchange for a 25% ownership stake in her business, with no royalties.

Lori loves Raquel’s product, but cannot invest because she has a conflict with another company that sells lighting products. She ultimately decides not to invest.

Mark asks how he could provide value to Raquel’s business. Raquel indicates she needs connections in manufacturing and retail, but Mark feels that he wouldn’t be a good fit and opts out.

Daymond also expresses concern about the pending patent and the risk of competition. Raquel admits she needs help addressing this risk, but Daymond decides not to invest due to his worries.

After negotiating, Kevin and Peter decide to partner up and present a combined offer to Raquel: $200,000 for 20% ownership of her business and a different royalty structure where they receive $1 per hat sold until they recoup $600,000. Raquel accepts this deal, gaining the expertise and backing of two experienced investors. 

Product Availability

You can buy these cool products online at  ROQ Innovation’s website, Amazon (a popular online store), and HSN (Home Shopping Network). 

The prices for these products range from $29.99 to $59.99, which means you can find things for both lower and higher prices depending on what you choose.

These products have been recognized in some pretty famous places! They have been on:

– Oprah’s Favorite Things for three years in a row, which means she really likes them!

– TV shows like The View and Good Morning America

– A popular magazine called Forbes

What Happened To The ROQ Innovation  After Shark Tank?

Since the deal, ROQ Innovation has experienced substantial growth and success. The company made over $4 million in sales by 2022, showing they’re selling a lot more products compared to before. They have also added new items to their offerings, including gloves and additional lighted accessories. This means they’re diversifying what they sell, which can attract more customers.

ROQ Innovation has gained a strong media presence, featuring on TV shows and being highlighted in magazines. This kind of exposure helps build brand awareness and credibility. They have received thousands of positive reviews on platforms like Amazon and HSN, indicating that customers are happy with their products.

Raquel, the founder, continues to develop new ideas, showing that there is ongoing interest and demand for her hands-free lighting solutions. This indicates the company is not only thriving now but is likely to keep growing in the future.

Conclusion 

Raquel Graham appeared on Shark Tank to pitch her business, ROQ Innovation, and had a positive experience. Despite some worries about having the right patents and facing competition, she successfully made a deal with famous investors Kevin O’Leary and Peter Jones. 

Since being on the show, Raquel has seen great growth in her company. ROQ Innovation’s sales have doubled, and she has added new products to her lineup, which now includes the popular Head Lightz beanie that fans love, as well as a new product called Handy Lightz gloves. This shows that Raquel is continuing to innovate and expand her business.

With the support of strong investors and an expanded brand, ROQ Innovation is headed for a bright future, both in terms of success and the products they offer!