Many pet owners love their four‑legged friends like family, yet struggle to find ways to truly express that bond in everyday life. It isn’t easy to find quality pet clothes that match what we wear. Most dog outfits are just a novelty, and often low quality. That’s a real gap. Scott and Gina Davis saw this problem first‑hand. They noticed that people like to include their dogs in family moments, but there were no good outfits to help make it happen.
They set out to solve this by designing clothing you can wear alongside your pup. That simple idea, matching outfits, became the heart of their business.
In that Season 11 episode, they demonstrated their product by dressing up several adorable dogs and wearing matching shirts themselves. Viewers saw hip prints, soft fabrics, and genuine chemistry. The ask was clear: help us grow faster. He asked $250,000 for 17% equity. Sharks loved the presentation, but had concerns. Still, Mark Cuban offered $250,000, first for 30%, then after some negotiation, for 25% equity.
Scott and Gina accepted. This moment was both an emotional high, because Thomas had just turned one that day, and a major turning point in their business.
Dog Threads Net Worth Shark Tank Update 2025
Scott and Gina were looking for an investment of $250k in exchange for 17% equity in the company. At the time of the episode, they valued their company at around $1.47 million. Scott and Gina successfully secured a deal with Mark Cuban for an investment of $250k for 25% equity in the company. The investment adjusted the company’s net worth to around $1 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Good Thomas is around $1.46 million.
Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
Robert Herjavec | Out | N/A | N/A |
Lori Greiner | Out | N/A | N/A |
Kevin O’Leary | Out | N/A | N/A |
Daymond John | Out | N/A | N/A |
Mark Cuban | $250,000 for 30% equity | $250,000 for 25% equity | Yes |
Scott and Gina Davis Backstory & Their Initial Pitch
Scott and Gina Davis lived in Minneapolis and shared a love for fashion and dogs. Thomas, their beloved Pomeranian poodle, came first in their hearts. But they realized finding matching outfits for him wasn’t easy. Gina’s skills as a fashion designer helped them create something different: quality dog apparel with human matching sets to go with it. Their mission was clear: bring joy to everyday moments by twinning with your dog.
Early on, they worked both their regular jobs and built Dog Threads in evenings and weekends. It was hard finding materials, manufacturing partners, and figuring out pricing. They learned how to cut patterns for dogs, pick fabrics that wash well, and make comfortable human sizes. Their big step to full-time came after selling nearly $200,000 worth in a year.
In their Shark Tank pitch, they were nervous but authentic. Dogs wearing shirts walked onto the stage. They showed fabrics and explained costs: a dog shirt costs $10.75 and sells for $40; the human version costs $21.50 and sells for $68. These margins stood out. They said each sale not only brings happiness, but also supports dog rescues. That struck a chord with the Sharks.
They sought $250,000 to grow their inventory, add new styles, and scale marketing. That was the core of their business model: expand with reliable partners and use licensing, especially through Mark’s Maverick ties. The pitch was touching: matching outfits, rescue-driven giving, and solid numbers made it real.
Queries, Shark Responses & Final Deal
On stage, the Sharks had questions. Daymond John asked if dogs would actually wear these clothes. Scott explained they test fits with many breeds, and dogs seem comfortable. Robert Herjavec wondered if people would spend on dog fashion; Gina answered that many buyers are pet parents who love selfies and social media, and this is a real niche.
Kevin O’Leary squinted at margins and customer acquisition costs. Gina answered that they average a profitable marketing spend, and the premium pricing covers costs well. Mark Cuban asked about growth strategy, and Scott said they want licensing for sports teams and pop culture, especially Mavericks gear, which excited Mark.
Among the Sharks, Lori Greiner bowed out early, saying she didn’t see mass-market appeal. Daymond and Robert also declined, but said the product was cute. Kevin was ready to make an offer, but Mark told the couple not to listen, and Kevin exited politely.
Mark Cuban made his move: $250,000 for 30%. Scott and Gina pushed for 25% so they can keep equity for future children and for themselves. Mark hesitated but then said yes. It sealed the deal, and with trademark Maverick branding in mind, they left with a win.
Product Availability
After the show, the range has grown. Good Thomas (as now rebranded) offers matching Hawaiian shirts, flannel button-downs, hoodies, pajamas, T‑shirts, sweaters, harnesses, leashes, socks, hats, and even mugs and bowls. The signature button-down sets remain popular, the dog shirt sells for about $40, and the human version $68, just like on the show.
You can buy everything on their official website, goodthomas.com, and select items on Etsy under “byGoodThomas”. Products use quality cotton, made ethically in China, with sewn button closures and clean hems. They also ensure that for every purchase, part goes toward feeding a homeless pup.
Online, they offer free shipping on orders over $150 in the US, easy 30‑day returns (except final‑sale items), and customer service. Reviews highlight comfort, cute matches, and good quality. The brand supports global customers, with shipping internationally. Their Instagram shows thousands of photos of happy customers. The brand is present in online boutique pet shops, but no big box retailers yet. Still, their web presence is clear and inviting.
What Happened to the Dog Threads After Shark Tank?
After the show aired in October 2023, they rebranded from Dog Threads to Good Thomas, honoring their inspiration and building a lifestyle brand. Sales grew, and by late 2023 and into 2024, they reached around $365,000 annually. They also had given more than $63,800 to homeless dogs by mid‑2025.
They expanded the line to harnesses, leashes, sweatshirts, joggers, and seasonal pajamas. Publications list Good Thomas as top among matching dog‑and‑human lines, applauding quality and charitable mission.
Celebrity attention followed: in 2021, Justin and Hailey Bieber were seen wearing matching shirts from Dog Threads, and Hailey’s Instagram story was picked up by Vogue. Even though their licensing deals with NBA teams haven’t launched yet, the Mavericks connection through Mark Cuban remains a future opportunity.
The company is still operating in mid‑2025. They are no longer listed on Mark Cuban Companies’ site, so the partnership may have ended, but the business thrives independently.
Their official social media, website, customer reviews, donations, and yearly revenue all provide a clear picture: as of June 2025, Good Thomas is still active, growing, and fulfilling its mission.
Conclusion
Scott and Gina Davis spotted a simple yet meaningful problem: pet lovers want to share life and style with their dogs. With quality design and heart, they created matching apparel and found a path to growth through Shark Tank. After a deal with Mark Cuban, they rebranded as Good Thomas and expanded their reach. Annual sales now hover near $365K, they’ve donated generously to shelter pets, and they enjoy strong customer love and media attention.
Their journey shows how a real personal need, love for pets, and honest branding can grow into a lasting business. From matching shirts to pajamas, Good Thomas continues to strengthen the bond between humans and dogs, one outfit at a time.

Hey, I’m Amna Habib, an undergraduate student pursuing a Bachelor’s in Business Administration. Shark Tank has always been one of my favorite TV shows because it offers a unique glimpse into the world of entrepreneurship. The way entrepreneurs present innovative solutions to everyday problems aligns with my academic interests and fuels my curiosity about business strategies. Each pitch showcases creativity and strategic decision-making, which I find both insightful and inspiring. Watching the show has deepened my passion for business and motivated me to explore the world of entrepreneurship even further. Beyond business and writing, I love food, shopping, and spending time with my friends and family.