Pinole Blue Net Worth Shark Tank Update 2025 

Finding truly healthy and natural foods can be tough. Many products claim to be good for you, but they are packed with artificial ingredients. People want foods that are nutritious, organic, and full of natural energy. Eddie Sandoval, Kyle Offut, and Kate Kung-McIntyre saw this problem and decided to bring an ancient Mexican superfood to the modern market. Their company, Pinole Blue, makes products from blue corn, a traditional ingredient known for its health benefits.  

When they walked into the Shark Tank in Season 13, they hoped to get $300,000 for 10% equity in their business. They explained how their blue corn products—like tortillas, drink mixes, and cookies—were gluten-free, sugar-free, and full of antioxidants. The sharks were impressed by the product’s cultural roots and health benefits. However, they were concerned about low profits and the challenge of educating customers about this unique food.  

In the end, none of the sharks made an offer. But that didn’t stop Pinole Blue. Since the show, they’ve expanded into Whole Foods and hundreds of other stores. This article will cover their journey, why the sharks passed, and where Pinole Blue is today. 

Pinole Blue Net Worth Shark Tank Update 2025 

Eddie, Kyle, and Kate were looking for an investment of $300k in exchange for 10% equity in the company. At the time of the episode, they valued their company at $3 million. The sharks did not make an offer, and they left without a deal. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Pinole Blue is around $8 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Emma Grede	Out	N/A	N/A
Lori Greiner	Out	N/A	N/A
Kevin O’Leary	Out	N/A	N/A
Barbara Corcoran	Out	N/A	N/A
Mark Cuban	Out	N/A	N/A

Eddie Sandoval and Kyle Offut Backstory + Their Initial Pitch 

Eddie Sandoval and Kyle Offut grew up with Mexican heritage and a love for traditional foods. They knew about pinole, a blue corn mixture used for energy by ancient Aztec runners. Together with their business professor, Kate Kung-McIntyre, they decided to bring this superfood to more people.  

Their journey wasn’t easy. At first, they struggled to find the right blue corn suppliers and perfect their recipes. They wanted to keep the process traditional, stone-grinding the corn for the best flavor. But this method was slow and expensive. They also faced challenges in marketing a product many Americans had never heard of.  

During their Shark Tank pitch, they explained how Pinole Blue products were different from regular corn foods. Their blue corn is higher in protein and antioxidants than yellow corn. They showed off their tortillas, drink mixes, and cookies, all made with this special ingredient.  

Their sales were decent—$720,000 in the past year—but their profits were low. They asked for $300,000 for 10% equity to help with marketing and expansion. 

Queries + Shark’s Responses, and Final Deal

The sharks had mixed feelings about Pinole Blue.  

Mark Cuban was the first to speak. He liked the product but thought the name didn’t explain what it was. He said, “People won’t know what pinole is. You’ll have to spend a lot on education.” Because of this, he decided not to invest.  

Barbara Corcoran thought the business was too early-stage. She said, “You need more sales before I jump in.” She also stepped away.  

Lori Greiner and Emma Grede agreed with Barbara. They liked the idea but felt it needed more growth before they would invest.  

Finally, Kevin O’Leary spoke. He said he loved the product as a consumer but didn’t see it as a good investment. He worried about the high cost of customer education. Without a clear way to scale quickly, he also said no.  

In the end, all five sharks passed. The Pinole Blue team left without a deal. 

What Went Wrong With Pinole Blue On Shark Tank?

The biggest issue was low profits. Even though sales were decent, the company wasn’t making much money. The sharks wanted to see higher margins before investing.  

Another problem was brand awareness. Pinole is not a well-known food in the U.S. The sharks worried that educating customers would be expensive. Without a big marketing budget, it would be hard to grow.  

Finally, the sharks felt the business was too niche. While blue corn is healthy, not everyone is looking for it. They wondered if the market was big enough for major success.  

Despite these concerns, the founders didn’t give up. 

Product Availability

Pinole Blue makes several products like Blue corn tortillas, Pinole drink mix and Cookies and snacks. You can buy these products on the Pinole Blue website. They also sell in select Whole Foods stores (mostly in Kansas and Missouri). Plus, their items are in over 300 retail locations across 18 states. Prices range from $6 for a bag of tortillas to $15 for drink mixes. 

What Happened To The Pinole Blue After Shark Tank?

Even without a Shark Tank deal, Pinole Blue kept growing. Right after the show aired, they got a huge wave of orders. They posted videos on Instagram showing stacks of packages ready to ship.  

Their products are now in more stores, including some Whole Foods locations. They’re also on the menu at restaurants in Wichita, Kansas. The founders are still pushing to expand. They want to get into more grocery stores and introduce new products.  

As of today, Pinole Blue is still in business and doing well. They haven’t become a nationwide brand yet, but they’re slowly building their presence. 

Conclusion 

Pinole Blue’s Shark Tank journey didn’t end with a deal, but it wasn’t a failure. The sharks liked the product but worried about profits and marketing costs.  

Since the show, the company has kept growing. They’re in hundreds of stores and have loyal customers. Their blue corn products offer something unique and healthy in a crowded food market.  

The founders are still working hard to make Pinole Blue a household name. With time, they might just succeed.