Every year, the laundry industry generates tons of plastic waste. Bottles, jugs, and packaging end up in landfills or oceans, harming the environment. Most people don’t realize how much plastic their laundry routine creates. Traditional liquid detergents come in bulky plastic containers, and even powdered detergents often use non-recyclable packaging. This waste problem inspired two entrepreneurs, Chris Videau and Chris Campbell, to find a better solution.
Their answer was Sheets Laundry Club—a plastic-free, dissolvable laundry detergent sheet. These sheets are lightweight, easy to use, and eliminate the need for plastic bottles. Just toss a sheet into the washing machine, and it dissolves instantly, cleaning clothes without any mess. The product is eco-friendly, convenient, and smells great.
When Chris and Chris appeared on Shark Tank Season 13, they asked for $500,000 for 5% equity in their company. The Sharks were impressed with their mission but had concerns about their business model. After intense negotiations, they struck a deal with Daniel Lubetzky, who offered $500,000 for 8% equity and 2% advisory shares. This article explores their journey—from their military-inspired beginnings to their Shark Tank pitch and where they are today.
Sheets Laundry Club Net Worth Shark Tank Update 2025
Chris and Chris were looking for an investment of $500k in exchange for 5% equity in the company. At the time of the episode, they valued their company at $10 million. Chris and Chris successfully secured a deal with Daniel Lubetzky for an investment of $500k for 8% equity and 2% advisory shares in the company. The investment adjusted the company’s net worth to around $6.25 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Sheets Laundry Club is around $25 million.
Chris Videau, a former U.S. Army Blackhawk pilot, witnessed the devastating effects of pollution firsthand. While stationed in Iraq, he saw cities where trash was burned in the streets, filling the air with toxic smoke. The experience damaged his lungs and made him passionate about reducing waste. After returning home, he teamed up with Chris Campbell to create an eco-friendly laundry solution.
The two Chrises launched Sheets Laundry Club in January 2020. Their dissolvable detergent sheets are made with plant-based ingredients and coconut oil, free from harsh chemicals. The sheets come in biodegradable packaging, making them a zero-waste alternative to traditional detergents.
By the time they appeared on Shark Tank, they had already made $2.046 million in sales with a 24% profit margin. They also had a temporary patent shared with Kimberly-Clark, though they paid royalties on it. Their biggest selling point was a subscription model with 21,000 loyal customers who regularly reordered their products.
During their pitch, they demonstrated how the sheets dissolved instantly in cold water, impressing the Sharks. However, concerns about their patent expiration, product expansion, and valuation led to a tough negotiation.
Queries + Shark’s Responses, and Final Deal
Each Shark had different concerns and opinions about Sheets Laundry Club.
Barbara Corcoran liked the product but worried about the expiring patent. She also felt the founders had too many products (30 different items) and weren’t focusing enough on their core offering. She said they were spreading themselves too thin and needed to be more aggressive in selling. Despite their strong sales ($7 million projected for the year), Barbara declined to invest.
Kevin O’Leary admitted he had already invested in a similar company, Blueland. Since it was a direct competitor, he had to bow out.
Lori Greiner thought the valuation was too high for the equity they offered. She preferred a bigger stake, so she passed on the deal.
Mark Cuban didn’t like their global expansion plans. He believed they should focus on the U.S. market first before going international. Since they disagreed, he stepped away.
Daniel Lubetzky was the most interested but wanted a better deal. Initially, he offered $500,000 for 10% equity, but the founders refused, sticking to their 8% limit. After some back-and-forth, they agreed on $500,000 for 8% equity plus 2% advisory shares. This deal gave Daniel a stronger role in guiding the company while keeping the founders happy.
Product Availability
Sheets Laundry Club offers dissolvable detergent sheets in a 50-sheet box with eco-friendly packaging and multiple scents, including Fresh Linen. They also have a subscription model for automatic deliveries. You can buy their products on Amazon, where they have a 4.5-star rating with over 24,000 reviews, as well as Walmart and their official website. They have expanded into kitchen cleaners, dish soap, and self-care products, staying true to their zero-waste mission.
What Happened To The Sheets Laundry Club After Shark Tank?
Since their Shark Tank deal, Sheets Laundry Club has grown significantly. They now have over 75,000 subscription customers and a strong social media presence with more than 12,000 followers on Instagram and TikTok. They’ve been featured in Fortune, Men’s Health, and other major publications.
Although their Target test didn’t work out, they’re still thriving online, with strong Amazon sales and thousands of monthly purchases. The company continues to innovate with new eco-friendly products, proving that sustainability can be both profitable and impactful.
Chris Videau and Chris Campbell entered Shark Tank with a mission—to reduce plastic waste in the laundry industry. Despite some Shark skepticism, they secured a $500,000 deal with Daniel Lubetzky and have since grown their business exponentially. Today, Sheets Laundry Club is a success story, proving that eco-friendly products can compete in a traditional market.
With a loyal customer base and expanding product line, their future looks bright. If you’re looking for a plastic-free, convenient laundry solution, their detergent sheets are a fantastic choice—and a step toward a cleaner planet.
Hey, I’m Amna Habib, an undergraduate student pursuing a Bachelor’s in Business Administration. Shark Tank has always been one of my favorite TV shows because it offers a unique glimpse into the world of entrepreneurship. The way entrepreneurs present innovative solutions to everyday problems aligns with my academic interests and fuels my curiosity about business strategies. Each pitch showcases creativity and strategic decision-making, which I find both insightful and inspiring. Watching the show has deepened my passion for business and motivated me to explore the world of entrepreneurship even further. Beyond business and writing, I love food, shopping, and spending time with my friends and family.
