Finneato Fysh Foods Net Worth Shark Tank Update 2025

Eating raw fish has become quite popular, especially in dishes like sushi, poke, and ceviche. While many enjoy these delicacies, there are health risks associated with consuming raw fish, such as exposure to mercury, parasites, and microplastics. These risks can make it unsafe for certain groups of people, including pregnant women, individuals with weakened immune systems, and those with specific food allergies.

To address these concerns, entrepreneurs Zoya Biglary and Alix Traeger developed a unique solution called Finneato Fysh Foods. Their product is a plant-based seafood alternative that imitates the taste and texture of raw fish without the health risks. It is made from organic root vegetables, sea algae, and fermented ingredients, making it a healthier and more sustainable option.

Finneato Fysh Foods can be used in dishes like sushi and poke, appealing to those who want to enjoy the flavors without the dangers of raw fish.

In Season 16 of the show Shark Tank, Zoya and Alix presented their business and sought $150,000 in exchange for 10% equity in their company. Their pitch was well-received, and they ultimately struck a deal with guest shark Daniel Lubetzky, who offered them the funds for a 30% stake instead.

This partnership marks a key step in their journey to grow their production and expand their business-to-business (B2B) network. Now, let’s explore their experience on Shark Tank and what they’ve accomplished since then.

Finneato Fysh Foods Net Worth Shark Tank Update 2025

Zoya and Alix were looking for an investment of $150,000 in exchange for 10% equity in the company. At the time of the episode, they valued their company at $1.5 million. Zoya and Alix successfully secured a deal with Daniel Lubetzky for an investment of $150,000 for 30% equity in the company. The investment adjusted the company’s net worth to around $500,000. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Finneato Fysh Foods in 2025 is around $2 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Daniel Lubetzky	$150,000 for 40% equity$150,000 for 35% equity$150,000 for 30% equity	$150,000 for 20% equity$150,000 for 25% equity	Yes
Lori Greiner	Out	N/A	N/A
Kevin O’Leary	Out	N/A	N/A
Robert Herjavec	Out	N/A	N/A
Mark Cuban	Out	N/A	N/A

Zoya Biglary and Alix Traeger Backstory + Their Initial Pitch 

Zoya Biglary and Alix Traeger started a company called Finneato Fysh Foods to create a healthier and more environmentally friendly alternative to traditional seafood, especially raw fish. Zoya, who is very enthusiastic about entrepreneurship, wanted to make a product that people could enjoy without worrying about the health risks associated with raw fish. Alix joined her in this mission to change the seafood industry for the better.

The idea for Finneato Fysh Foods came from Zoya’s personal experiences. She saw that many people chose not to eat raw fish because of health concerns, so she aimed to develop a product that was safe to eat, tasty, and good for the environment. In the beginning, Zoya and Alix faced some difficulties. Coming up with a plant-based alternative that closely resembled the taste and texture of raw fish was challenging.

They had to try out different ingredients before settling on a recipe they liked. They also had trouble finding funds to support their business and increase production.

When they pitched their product on the TV show Shark Tank, Zoya and Alix confidently introduced Finneato Fysh Foods. They explained that their product is made from organic root vegetables, sea algae, and fermented ingredients. They emphasized how versatile and safe their seafood alternative is, and they talked about their business plan to supply these frozen products to restaurants in Los Angeles.

To grow their business, they sought $150,000 in exchange for a 10% share of their company, intending to use that money to boost production and expand their reach.

Queries + Shark’s Responses, and Final Deal

Each investor had their own thoughts about the business and ultimately decided whether or not to invest.

Kevin O’Leary: He noticed that Zoya had a large following on social media but felt she wasn’t using this audience effectively to boost sales. He also thought she wasn’t trying hard enough. Because of these concerns, he chose not to invest.

Robert Herjavec: He liked the product but was concerned about low sales figures. He believed the company needed to show stronger growth before he could commit any money. Thus, he also decided to step back.

Lori Greiner: She thought Zoya’s business was still developing and needed more time to prove its viability. As a result, she opted not to make an investment offer.

Mark Cuban: He expressed doubts about the difficulty of expanding the business, particularly given the competition in the frozen food sector. Due to these worries, he decided not to invest either.

Daniel Lubetzky: He was the only investor who saw promise in Zoya’s business. When discussing competitors, Zoya mentioned one in Europe and another in Silicon Valley, which had already received significant funding. Despite acknowledging the challenges of the frozen food industry, Daniel offered Zoya $150,000 for a 40% share in her company.

After some negotiation, Zoya countered with an offer of 20% equity, and they eventually settled on $150,000 for a 30% stake, which Zoya accepted. 

Product Availability

Finneato Fysh Foods makes a plant-based alternative to fish, designed for people who want a seafood taste without using any actual fish. Their product is created from organic root vegetables, sea algae, and fermented ingredients, which come together to mimic the flavor, feel, and flexibility of traditional seafood. It’s great for making popular dishes like sushi, ceviche, and poke.

Their main offering is a spicy tuna substitute, and you can buy it directly from their website. The company spends $4 to produce each pound of the product, and they sell it to stores for between $10 and $13 per pound. This pricing allows them to make a good profit on each sale.

What Happened To The Finneato Fysh Foods After Shark Tank?

Finneato Fysh Foods is a company that specializes in plant-based seafood products. After appearing on the television show “Shark Tank,” the company has seen steady growth. Their appearance on the show helped them gain visibility, leading to more people becoming aware of their brand and purchasing their products directly.

The company has also received positive media coverage, including articles that highlight its unique approach to creating seafood alternatives that are based on plants. This coverage has contributed to their popularity.

To connect with their customers, Finneato Fysh Foods uses social media platforms to share engaging content like recipes, testimonials from happy customers, and updates about their products. This not only helps them build a loyal community of fans but also informs people about the benefits of choosing plant-based seafood.

As of today, Finneato Fysh Foods is still operating and is focusing on expanding its range of products and growing its presence in the market.

Conclusion 

Finneato Fysh Foods is a company that creates plant-based alternatives to seafood. This means they make food that tastes like fish but is made entirely from plants, which helps people who want to eat healthier and care about the environment. The founders, Zoya Biglary and Alix Traeger presented their business on the TV show Shark Tank, where entrepreneurs pitch their ideas to investors.

They asked for $150,000 for a stake of 10% in their company. After their presentation, one of the investors, Daniel Lubetzky, offered them the money, but for a larger share of 30%.

Since their appearance on the show, Finneato Fysh Foods has been growing. They’ve become more well-known and have been selling more of their products directly to consumers. They also interact with their customers through social media, which helps build a community around their brand.

Overall, Finneato Fysh Foods is a great example of how new ideas can help solve important issues in health and the environment, and their journey has only just begun. People are excited to see what they will accomplish in the future!