Many people care about eating less meat while still enjoying rich flavors. But going fully vegetarian can feel limiting. There is no easy middle ground. People want to eat better without giving up taste or satisfaction. They worry about health, the planet, and still love the comfort of a juicy sausage. They need a balance. Misfit Foods aimed to solve that. They blended meat and vegetables into one product. It makes eating healthier easier. It meets halfway. And that’s what founder Phil Wong offered.
When he came on Shark Tank, Misfit Foods had been selling those sausages for under a year and had already made $800,000 in sales. He asked for $250,000 in exchange for just 5% equity. On the show, he showed how the sausage looked, explained the cost structure, and shared his hopes for growth. Sharks responded with interest. It got real fast. But what happened next was even more interesting.
MisFit Foods Net Worth Shark Tank Update 2025
Phil was looking for an investment of $250k in exchange for 5% equity in the company. At the time of the episode, he valued his company at $5 million. Phil successfully secured a deal with Mark and Daniel for an investment of $300k for 15% equity in the company. The investment adjusted the company’s net worth to around $2 million. After the show was aired, Phil’s Finest saw a good boost in exposure. As per my rough estimate, the current net worth of Phil’s Finest is around $2.5 million.
Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
Daniel Lubetzky and Mark Cuban | $250,000 for 15% equity $300,000 for 15% equity | N/A | N/A |
Lori Greiner | $250,000 for 18% equity | N/A | N/A |
Kevin O’Leary | Out | N/A | N/A |
Robert Herjavec | Out | N/A | N/A |
Mark Cuban | Out | N/A | N/A |
Phil Wong Backstory + Their Initial Pitch
Phil began in a shared kitchen with six others. He made juice from imperfect produce first. That taught him to be creative and reduce waste. Then he shifted to making blended sausages. He used veggies like cauliflower, kale, and carrots with meat. He adjusted seasonings until it tasted as good as regular sausage. It took many trials. Once the taste was right, he launched sales online and in a few stores. He knew he needed scale.
He went on Shark Tank to find a partner. On camera, he spoke clearly and passionately. He sold samples to the Sharks and shared numbers. He said it cost $2.91 to make each sausage and retailed for $5.99–$7.99. Wholesale came in at $4.13. That gave a roughly 29% profit margin. He said they had raised $2 million from other investors already. The Sharks listened and liked the taste. It was time to negotiate.
Queries + Shark’s Responses, and Final Deal
Kevin O’Leary asked about his success in the refrigerated foods business. He was honest. He said it was a tough space. He hadn’t done well there before. That made him step out. Robert Herjavec, a vegetarian, said the product was good but not for him. He bowed out next.
Daniel Lubetzky stepped in. He said the product hit a sweet spot. He offered $250,000 for 15% equity. Lori Greiner then offered $250,000 for 18%. But Phil felt he needed a bit more.
Then Mark Cuban joined Daniel’s offer, backing the same $250,000 for 15%. Phil countered them. He asked for $300,000 for that 15%. They agreed. So the deal on the show was $300,000 from Daniel and Mark for 15% of Misfit Foods.
It was a strong moment. The deal looked like it was made on TV. But after the show ended, things changed.
Product Availability
Phil changed the brand name to Phil’s Finest in 2022. This helped clear trademark issues with another brand called Misfit Market. Now the product line reflects his personal vision—meat and veggies in every bite. They now offer beef and chicken sausages in flavors like Korean BBQ beet and smoked cauliflower brat. They also sell ground beef blends with veggies and meatballs.
You can buy Phil’s Finest online from their own site. You can find them in Sprouts Farmers Markets across many U.S. states and in Whole Foods in the mid‑Atlantic locations. Delivery services such as Misfit Markets, Imperfect Foods, FreshDirect, and Good Eggs also carry items. In Philly and Brooklyn, local stores carry them too. Pricing ranges from about $5.99 to $7.99, depending on the product and outlet.
Phil’s Finest follows high standards. Beef is grass‑fed, chicken is humanely raised, and veggies are nutrient-rich. The veggie‑to‑meat ratio is about half and half. They show that sustainable eating can taste good.
What Happened To The MisFit Foods After Shark Tank?
Phil’s Finest continued to grow after Shark Tank. They have sold over two million sausages and burgers since the episode aired. The company joined notable incubators and accelerators like Chobani Food Incubator, Food Foundry, Relish Works, and Gordon Food Service incubator 1871. They also leaned on the support from Halcyon House during their rebrand.
The rebrand from Misfit Foods to Phil’s Finest was smart. It honored their origin but refocused on what comes next—fine food with veggies and meat balanced. Phil said the name feels more personal and forward‑thinking.
Major grocers now carry their products. They are available in prepared meat cases next to regular sausages and patties. The company now offers fully veggie‑infused ground beef, flavored chicken sausages, and meatballs. Delivery services and grocery partners expanded their reach.
Today, Phil’s Finest remains privately held and backed by investors. While the exact valuation is private, analysts estimate steady growth with net worth around $2–3 million by late 2025. They show healthy growth and smart branding moves.
Conclusion
Phil Wong came to Shark Tank with a simple goal: make eating less meat easy and tasty. He asked for $250,000 for 5%, and got offers on set. The show ended with $300,000 from Mark Cuban and Daniel Lubetzky for 15%. But after the cameras stopped, the deal fell through. Still, Phil kept moving forward.
He rebranded to Phil’s Finest, expanded his product line, and grew distribution online and in stores. They sold more than two million units and got shelf space in major grocers. They joined food incubators and stayed true to sustainable food ideals.
So far, there’s no Shark money in the bank. But Phil’s Finest didn’t need it. They used the lesson and audience from Shark Tank. They grew with their own vision. They showed that a good idea, smart branding, and tasty products can win without a Shark’s signature. That’s the Misfit Foods–turned–Phil’s Finest story: creative, resilient, and forward‑thinking. Let’s see what’s next.

Hey, I’m Amna Habib, an undergraduate student pursuing a Bachelor’s in Business Administration. Shark Tank has always been one of my favorite TV shows because it offers a unique glimpse into the world of entrepreneurship. The way entrepreneurs present innovative solutions to everyday problems aligns with my academic interests and fuels my curiosity about business strategies. Each pitch showcases creativity and strategic decision-making, which I find both insightful and inspiring. Watching the show has deepened my passion for business and motivated me to explore the world of entrepreneurship even further. Beyond business and writing, I love food, shopping, and spending time with my friends and family.