Food waste is a massive problem in America. Every year, millions of pounds of fruits and vegetables get thrown away, even though much of it is still perfectly good. Kaitlin Mogentale saw this waste firsthand while working at a juice company. She noticed how much nutritious pulp was being discarded after juicing—pulp that could still be used. That’s when she came up with Pulp Pantry, a snack company that turns leftover vegetable pulp into delicious, healthy chips.
When Kaitlin stepped into Shark Tank Season 13, she asked for $500,000 for 10% equity in her business. The Sharks loved her mission—reducing food waste while creating tasty snacks. But not all of them were convinced it was a good investment. After some tough negotiations, Mark Cuban made a deal: $500,000 for 17% equity.
Since appearing on the show, Pulp Pantry has grown significantly. The company has saved over 228,000 pounds of food waste and even rebranded as Trashy. But how did Kaitlin get here? What did the Sharks think of her business? And where is Pulp Pantry (now Trashy) today? Let’s dive into the full story.
Pulp Pantry Net Worth Shark Tank Update 2025
Kaitlin was looking for an investment of $500k in exchange for 10% equity in the company. At the time of the episode, she valued her company at $5 million. Kaitlin successfully secured a deal with Mark Cuban for an investment of $500k for 17% equity in the company. The investment adjusted the company’s net worth to around $2.94 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Pulp Pantry (now Trashy) is around $6 million.
Kaitlin Mogentale grew up passionate about sustainability. While working at a juice company, she saw how much vegetable pulp was thrown away—pulp that was still full of fiber and nutrients. She wondered: *Could this pulp be turned into something delicious?*
That’s how Pulp Pantry was born. Kaitlin created vegan, gluten-free chips made entirely from leftover juice pulp. The chips were packed with fiber and came in flavors like Sea Salt, Barbecue, and Salt & Vinegar. She partnered with major juice companies to source the pulp, ensuring her business helped reduce food waste.
By the time she appeared on Shark Tank, Pulp Pantry had $500,000 in projected sales for the year. The chips were already gaining attention for their sustainability mission. Kaitlin hoped a Shark could help her scale production and expand distribution.
Queries + Shark’s Responses, and Final Deal
Barbara loved the taste of the chips but had concerns. “The snack market is way too competitive,” she said. She worried Pulp Pantry would struggle to stand out. She decided to pass on the deal.
Mr. Wonderful liked the product but hated the valuation. “You’re asking for too much,” he said. Still, he made an offer: $500,000 for 25% equity—much more than Kaitlin wanted to give.
Guest Shark Emma Grede agreed with Kevin. “The numbers don’t make sense for me,” she said. She also walked away.
Lori loved the chips and the mission. But instead of a straight investment, she offered $500,000 as a loan at 6% interest, plus 10% equity. Kaitlin wasn’t sure about taking on debt.
Mark was the most excited. “I love sustainability businesses,” he said. He offered $500,000 for 20% equity. Kaitlin countered with 15%, and they settled on 17%. She walked away with a deal!
Product Availability
Pulp Pantry chips, now called Trashy, are a unique type of snack made from leftover vegetable pulp that usually gets thrown away. This means they’re not only tasty but also a more sustainable option, helping to reduce food waste.
You can purchase Trashy chips from Their official website: TrashySnacks.com, A few selected stores in Los Angeles. They used to be available on Amazon, although they often sell out.
The price is typically around $5 to $6 per bag. So, if you’re looking for a crunchy, healthier snack option that’s good for you and the planet, Trashy chips might be worth trying!
What Happened To The Pulp Pantry After Shark Tank?
After appearing on Shark Tank, Pulp Pantry experienced significant success and changes. Their products sold out rapidly, indicating that many people wanted to buy them. They managed to save over 228,000 pounds of food that would have otherwise gone to waste. This shows their commitment to sustainability and reducing food waste.
Pulp Pantry received attention from major media outlets like NPR, Forbes, and The Today Show, which helped increase their visibility and credibility. In April 2024, they changed their name to “Trashy” and updated their mission, indicating a new direction for the brand.
Mark Cuban, a prominent investor from Shark Tank, provided funding to help Kaitlin grow the business. However, it’s currently uncertain how their partnership will evolve with the transition to the new brand.
Conclusion
Kaitlin Mogentale created a company called Pulp Pantry that makes snacks called chips from leftover ingredients, which helps the environment by reducing food waste. When she presented her idea in Shark Tank, some sharks were unsure if it would succeed, but Mark Cuban believed in her and decided to invest. The company has since changed its name to Trashy and continues to work on fighting food waste by producing these crunchy chips.
Hey, I’m Amna Habib, an undergraduate student pursuing a Bachelor’s in Business Administration. Shark Tank has always been one of my favorite TV shows because it offers a unique glimpse into the world of entrepreneurship. The way entrepreneurs present innovative solutions to everyday problems aligns with my academic interests and fuels my curiosity about business strategies. Each pitch showcases creativity and strategic decision-making, which I find both insightful and inspiring. Watching the show has deepened my passion for business and motivated me to explore the world of entrepreneurship even further. Beyond business and writing, I love food, shopping, and spending time with my friends and family.
