WildCoat Net Worth Shark Tank Update 2025

Skiing is a popular and thrilling sport enjoyed in the winter, but many ski jackets tend to be quite plain and uninteresting. They often lack unique styles, which makes it hard for skiers to express their personal style on the slopes. Carlo DiMeo, who has been skiing for over 32 years, recognized this issue and decided to make a change.

To address the lack of personality in ski jackets, Carlo created Wildcoat, a line of ski jackets that are not just functional and warm but also fun and stylish. These jackets are inspired by animals like polar bears, pandas, wolves, and buffalos, making them stand out. They include cool features such as detachable hoods, magnetic mitts (which are easier to put on and take off), and big pockets for convenience.

Despite their playful designs, Wildcoats are designed to perform well in cold temperatures, offering warmth comparable to real fur.

Carlo later pitched Wildcoat on the television show Shark Tank during its 16th season. He asked for $350,000 in exchange for a 10% ownership stake in his business. After some intense discussions, he made a deal with investor Robert Herjavec for $350,000 but for a larger 23% ownership stake. Now, let’s explore how Carlo’s journey with Wildcoat has been since appearing on the show.

WildCoat Net Worth Shark Tank Update 2025

Carlo was looking for an investment of $350k in exchange for 10% equity in the company. At the time of the episode, he valued his company at $3.5 million. Carlo successfully secured a deal with Robert for an investment of $350k for 23% equity in the company. The investment adjusted the company’s net worth to around $1.52 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Wildcoat in 2025 is around $2.66 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Robert Herjavec	$350,000 for 25% equity	1# $350,000 for 20% equity 2# $350,000 for 23% equity	Yes
Lori Greiner	Out	N/A	N/A
Kevin O’Leary	Out	N/A	N/A
Daymond John	$350,000 for 30% equity	N/A	No
Mark Cuban	Out	N/A	N/A

Carlo DiMeo Backstory + Their Initial Pitch 

Carlo DiMeo loves skiing and has been doing it for more than 32 years! Over the years, he noticed that most ski jackets looked pretty boring. They were really warm and worked well for skiing, but they didn’t have any cool designs or fun styles. Carlo wanted to make ski jackets that had more personality and let people express themselves while having fun on the slopes. One day, he had a creative idea! He took a bear costume and turned it into a ski coat that you could actually wear.

This unique coat became the very first Wildcoat, and his friends who skied with him thought it was awesome. Carlo realized that there were other people who would also love these fun coats, so he decided to turn his idea into a business!

Carlo got a chance to go on a TV show called Shark Tank, where he pitched his business idea to a panel of investors. He explained how Wildcoat works, these coats look like different animals and have parts that you can take off or change based on the weather or what you like. This means if it’s really cold, you can wear everything, but if it’s warmer, you can remove some parts.

Carlo shared details about the business, saying that it costs him between $120 and $130 to make each coat, and he sells them for $449. He also mentioned that in 2023, Wildcoat made an impressive $505,000 in sales, and he thought they would make even more, about $700,000, in 2024! To grow his business even more, Carlo asked for $350,000 in exchange for 10% of his company, hoping to increase how many coats he could produce and improve his marketing efforts!

Queries + Shark’s Responses, and Final Deal

The sharks are a group of wealthy investors who ask tough questions to decide if they want to invest in Carlo’s business.

Kevin O’Leary: He wanted to know if real animals were harmed to make the coats. Carlo assured him that no animals were harmed because their coats used fake fur. Kevin didn’t believe the business could grow significantly either, so he decided not to invest.

Mark Cuban: Mark thought the price of $449 was too high for a jacket that seems more like a fun item. He asked why someone would buy this coat instead of a regular ski jacket. Carlo answered that Wildcoats are not just for looks; they keep you warm like real fur and have cool features, like hoods you can take off and mittens that attach magnetically. Mark thought the coat was too expensive and didn’t feel it could grow enough for him to invest.

Lori Greiner: Lori asked how and where the coats are sold. Carlo said that most of his sales happen online (like shopping websites) and during events, but he hadn’t sold his coats in stores yet. Lori, was worried that Carlo didn’t have enough stores selling his coats, making it hard for the business to grow quickly. So she also chose not to invest.

Robert Herjavec: Robert wanted to know how Carlo plans to make the business bigger. Carlo shared that he wants to improve marketing (getting the word out) and work with sports teams to help sell more coats. Robert really liked the idea because it reminded him of another successful business he’d worked with. He offered $350,000 for 25% of the company.

Daymond John: He saw promising potential and made a similar offer of $350,000 but for 30% of the company to get a bigger piece of the business.

Carlo tried to negotiate with Robert and Daymond. At first, he offered to give them only 15% of the business for their money, but both sharks said no. After some talks, Carlo improved his offer to 20%. Robert wanted a larger share (25%), and after further discussion, they finally settled on Carlo giving 23% of his business for the $350,000. Carlo decided to go with Robert’s offer.

Product Availability

Wildcoat is a cool brand that makes ski jackets that look like animals! These jackets are made from fake fur, which means no real animals are used, so they’re friendly to animals. What’s neat about these jackets is that parts of them, like the hoods (the part that goes over your head), sleeves (the parts that cover your arms), and mitts (the things that keep your hands warm), can be taken off. That way, you can change how the jacket looks or how warm you feel.

These jackets don’t just look stylish, they also keep you warm in cold weather, similar to jackets made from real fur.  If you want to get one of these jackets, you can only find them on the Wildcoat website. They even have new designs inspired by wild animals, like the Tiger Coat (which looks like a tiger!) and the Timber Wolf Coat (which is inspired by wolves). So, if you love animals and want to stay warm while skiing or playing in the snow, Wildcoat has some really cool options for you!

What Happened To The WildCoat After Shark Tank?

Wildcoat is a company that makes cool coats, and they got really popular after being on a TV show called Shark Tank, where entrepreneurs pitch their business ideas to investors. Since then, Wildcoat has been growing and doing really well. They’ve created even more types of coats and made their designs better. For example, they added stronger Velcro pockets, so you won’t have trouble with your stuff falling out, and they used better materials to make sure that zippers don’t get stuck. 

They didn’t just stop at coats, though! They also launched a fun new product called The Claw Koozie. This is a special holder designed to keep your drinks cold, and it looks like a claw, which makes it a fun accessory. Wildcoat mostly sells their products online, but they also go to events where people can see their stuff in person. As of today, the company is still going strong and making an impact in the winter wear market.

One big reason for their success is a partnership between the founder, Carlo, and an investor named Robert Herjavec, which has helped Wildcoat grow even more!

Conclusion 

Carlo DiMeo had a great idea for a new type of winter coat, and he called it Wildcoat. He noticed that there was something missing in the market, coats that looked cool but were also really useful for people who love skiing and other winter sports. 

When he went on the TV show Shark Tank, some of the sharks were worried about his idea. However, Carlo was super excited about what he was creating, and his enthusiasm impressed Robert Herjavec, one of the sharks. Robert decided to support Carlo and invest in Wildcoat.

Since being on Shark Tank, Wildcoat has been doing really well! They’ve come up with even more creative designs and made their coats perform even better, making them popular among skiers and others who enjoy winter activities. With Robert’s help, Wildcoat is becoming a brand that many people recognize and trust when it comes to winter clothing!