Brake Free Technologies Net Worth Shark Tank Update 2025

Riding a motorcycle brings joy and freedom. But it also comes with danger. Unlike cars, motorcycles don’t offer much protection. One of the biggest risks is that other drivers don’t always see motorcycles clearly, especially at night. Many accidents happen because of this. A rider might slow down or stop, and the driver behind them doesn’t notice in time. It can be life-threatening.

This is exactly the problem that Henry Li and Alex Arkhangelskiy wanted to fix. They are motorcycle lovers themselves. They understood the danger from their own experience. So, they created a new kind of brake light. Not for the bike—but for the helmet. This light automatically turns on when the rider slows down or brakes. That way, drivers behind can see the rider clearly.

They came to Shark Tank in Season 12, Episode 8. They wanted to share their solution with the world. They were asking for $200,000 in exchange for 10% of their company, Brake Free Technologies. They asked for funding to grow their company. And they got a deal that helped their mission.

Brake Free Technologies Net Worth Shark Tank Update 2025

Henry and Alex were looking for an investment of $200k in exchange for 10% equity in the company. At the time of the episode, they valued their company at $2 million. Henry and Alex successfully secured a deal with Mark and Robert for an investment of $200k for 20% equity in the company. The investment adjusted the company’s net worth to around $1 million. After the show was aired, Brake Free Technologies experienced a good boost in exposure. As per my rough estimate, the current net worth of Brake Free Technologies is around $4 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Robert Herjavec and Mark Cuban	$200,000 for 20% equity	N/A	Yes
Lori Greiner	Out	N/A	N/A
Kevin O’Leary	Out	N/A	N/A
Barbara Corcoran	Out	N/A	N/A
Mark Cuban	Partnership with Robert	N/A	N/A

Henry and Alex Backstory + Their Initial Pitch 

Henry and Alex both loved motorcycles. But they also knew how dangerous riding could be. One day, after hearing about another motorcycle crash, they realized they needed to do something. They wanted to create something that could save lives. That’s how the idea for Brake Free was born. At first, it was just a concept. A light that could be placed on a helmet and would turn on during braking.

They didn’t want it to rely on the motorcycle’s wiring. It needed to be easy. It had to work for anyone. They faced many challenges. Creating a light that could detect braking, without any connection to the bike, was hard. They had to design special sensors. They had to test and improve the design many times.

But they kept going. And finally, they made a product that worked. They started an IndieGoGo campaign. The response was amazing. People believed in it. They raised nearly a quarter of a million dollars. That gave them the push to go on Shark Tank. Their pitch was simple and clear. They showed how the light works. They explained the need. They shared numbers. The Sharks listened closely.

Henry Li and Alex Arkhangelskiy walked into the Shark Tank with confidence. They were asking for $200,000 in exchange for 10% of their company, Brake Free Technologies. They explained that their product was a smart brake light that attaches to the back of any motorcycle helmet. It turns on automatically when the rider slows down. No wires. No switches. It just works.

At the time of the pitch, they had just wrapped up a campaign on IndieGoGo. They had raised $240,000 in pre-orders. Each unit sold for $169 and cost $42 to make. That showed the Sharks they had something real.

Queries + Shark’s Responses, and Final Deal

Mark Cuban asked the first big question. He wanted to know if the product really worked. Was it reliable? Henry explained that the device had sensors that could sense when a rider slowed down. It didn’t need wires. It didn’t need to be connected to the bike. It used smart technology.

Kevin O’Leary wanted to talk numbers. He asked about costs and pricing. Henry said that each unit costs $42 to make. They sold it for $169. Kevin seemed impressed by the margin. But he still didn’t make an offer.

Lori Greiner was concerned about how big the market really was. She asked if motorcycle riders would spend so much money on an accessory. Henry said safety was priceless. Many riders have already bought expensive helmets and gear. He believed they would pay for safety, too.

Daymond John also stepped back. He didn’t feel he could help with the product’s growth. So he went out.

Robert Herjavec was the one who truly connected. He rides motorcycles himself. He understood the fear of not being seen on the road. He said this product could save lives. Mark Cuban also jumped in. He saw the technology behind it. Together, they offered $200,000 for 20% of the company.

Henry and Alex thought for a moment. They didn’t argue. They accepted right away. The deal was done. They had two Sharks on their team now.

Product Availability

Brake Free Technologies makes a unique and smart product. It’s a small, stylish brake light. It attaches to the back of any motorcycle helmet. There are no wires. No buttons. It senses when the rider slows down or stops. Then it lights up brightly so drivers behind can see the rider better.

The product is sold online through the company’s official website. It is also available on Amazon. The light costs $169. It comes in different colors. The company also sells mounts and accessories. They ship to many countries.

The best part is that it works with any helmet. Riders don’t have to buy a new helmet. They just stick it on and ride safely. It’s waterproof and rechargeable. One charge lasts many rides. It has received great reviews from users. People say it makes them feel safer on the road.

What Happened To The Brake Free Technologies After Shark Tank?

After the Shark Tank episode aired, Brake Free Technologies saw a big jump in sales. People from all over the world wanted to buy the product. The media also covered the story. Many bike blogs and YouTube channels reviewed the light. Most reviews were positive. The company finished its crowdfunding campaign successfully. They shipped out all pre-orders. Then they focused on regular sales through their website. They also started working on new designs and improvements.

By early 2023, Brake Free Technologies had made nearly $4 million in sales. That’s a huge success for a small business. They continued to grow. They improved their shipping, website, and customer service. They also listened to customer feedback to make the light even better.

As of today, the company is still in business. They are active on social media. They keep updating their customers. They continue to sell lights, accessories, and offer good support. The deal with Robert and Mark helped a lot. They gave advice, money, and visibility. Brake Free is now a known name among riders.

Conclusion 

Brake Free Technologies started with a simple goal—to make motorcycle riding safer. Henry Li and Alex Arkhangelskiy turned a smart idea into a working product. They faced challenges. They tested and improved. Then they took a big step and went on Shark Tank. Not every Shark believed in the idea. But Robert Herjavec and Mark Cuban saw the value. They offered $200,000 for 20% of the company. Henry and Alex accepted the deal. That changed everything.

Since the show, Brake Free Technologies has grown. They’ve sold millions of products. Riders now feel safer because of this small, smart brake light. It’s a reminder that a simple idea, built with care, can change lives. Brake Free Technologies is still growing. The journey wasn’t easy. But with vision and help from the Sharks, they made it. Their story is a great example of how Shark Tank can turn a dream into a real, thriving business.