Girls always worry about their dresses, especially fitting. They also dislike the idea of wearing the same clothes as any other girl at an event. This happens more commonly in sorority chapters.
Sharon Bui and Kate Steadman, the owners of Frill Clothing, are here to the rescue. They have introduced a system of clothing for sororities. They make sure to make unique and measured clothes for all sororities. However, the same piece of clothing can be sent to different chapters across the US.
The owners came on Shark Tank to request $100K in exchange for 20% of their company. They also brought with them samples of their uniquely designed clothes for sororities to impress the judges. Let’s see if they got the deal or not.
Frill Clothing Net Worth Shark Tank Update
Sharon and Kate were looking for an investment of $100k in exchange for 20% equity in the company. At the time of the episode, they valued their company at $500k. Sharon and Kate successfully secured a deal with Kevin and Barbara for an investment of $100k for 30% equity in the company. The investment adjusted the company’s net worth to around $333k. After the show aired, Frill Clothing saw a big increase in website traffic, sales, and social media exposure. As per my rough estimate, the current net worth of Frill Clothing in 2024 is around $1.8 million.
Shark(s) name
Offer & Demand
Counteroffer
Accepted?
Kevin O’Leary + Barbara Corcoran
$100K for 20% equity.
$100K for 30% equity
Yes
Mark Cuban
Out
N\A
N\A
Robert Herjavec
$100K for 20% equity.
$100K for 20% equity.
No
Lori Greiner
Out
N\A
N\A
The Owner’s Backstory
From a young age, Sharon had always known what she wanted to do with her life—fashion was her passion. Unlike many of her peers, she never wavered in her career aspirations. But life took an unexpected turn when, instead of attending her dream fashion school in California, she found herself at North Carolina State University, surrounded by the energy of Wolfpack football and the vibrant sorority culture.
Initially hesitant to join a sorority, Sharon worried that it might feel like she was paying for her friendships. To her surprise, she quickly discovered that sorority life was far more than that. She developed deep, genuine bonds with women from all walks of life and appreciated the welcoming atmosphere, where every body type, style, and personality were embraced.
It wasn’t long, however, before she realized the steep costs associated with sorority life, particularly during recruitment season. Five days of outfits, accessories, hair, and makeup came with a heavy price tag, and the dresses—often expensive and poorly fitting—were a major source of frustration. That’s when the idea struck her: why not create custom, affordable dresses specifically for sorority women? Sharon saw a huge gap in the market—a billion-dollar industry just waiting to be tapped into.
Around the same time, Sharon was navigating the challenges of a difficult fashion internship. It was during this internship that she met Kate, who shared her frustrations and aspirations. Together, they began to dream of something bigger, something better. This shared vision became the foundation for Frill—a company born from their desire to create stylish, affordable fashion for sororities and beyond.
Initial Pitch
The owners came on the show to seek $100K for a 20% equity stake. Their company provides uniquely designed dresses for all the sororities across the country and also to the bridesmaid. Their agenda is to make different dresses for every girl in a chapter that will fit them perfectly.
Kevin asked the first question about the number of chapters in the whole country. Sharon replied that there are around 3127 chapters across the country including Canada.
Corcoran then inquired about the selling price of the dress they were wearing on the show. Kate pointed out that it is between $100 to $120 as the dresses are custom made.
The judges were also curious to know about the working mechanism of the events in different chapters. Sharon highlighted that such events get formal with each passing day, so they make clothes according to that, ranging from shirts to more formal dress code at the end of the week.
Lori then wanted to know about the cost it took them to make a skirt and its selling price. Kate highlighted that it costs them $24 to make and they sell it for $60 to$70. Moreover, their dresses are made in USA.
Kevin asked about their sales. She replied that from March their sales are $400K. In their first year in college, they made $37K with only $500 investment. In their last year in college, they made $109K.
Herjavec then questioned about their high orders time period. Kate pointed out that they take orders from February to May and 70% of their sales come in this period. However, they also have a bridal division which they started in 2013, which made hundreds of bridal parties contact them eagerly.
A typical girl in rush weeks spends almost $500 in Frill company.
Then Kevin inquired about their competitors in the same field. Sharon highlighted that they have one small competitor along with some big box ones.
Herjavec also wanted to know about their plannings to use the deal money. Kate replied that the money would be used to increase production and improve margins for their company.
Shark’s Response and Final Decision
Cuban was the first shark out of the deal as he didn’t consider himself fit for their company.
Corcoran then offered them $100K for 33.3% of their company.
Kevin also offered the same $100K for a 33.3% equity stake.
The girls from Frill enjoyed a high amount of success not only on Shark Tank with two judges on their side but also in the wider market. After appearing on the show, they were more successful but afterwards they sold their company for an undisclosed amount. However, their product can still be found on the website.
Thus, the young girls not only made a soft corner in the heart of sororities but also in sharks on the show through their uniquely designed dresses and high sales in such young age. Although they are not running the company themselves currently but the dresses are still available online.
Hey there, it’s Andaleb Youns. I am a freelance content writer and am currently pursuing a BS in English Language and Literature. I have expertise in writing Blog Posts, social media content, and copywriting. I know how it feels to be a student and still be dependent on parents to fulfill even basic daily needs. This realization became apparent while watching Shark Tank. Although I started watching this show out of boredom, it proved to be an inspirational show. The show made me realize the importance of hard work, being independent, and of having a business of my own. I still look forward to it for entertaining and inspirational content.
