Finding the perfect gift is hard. Most presents are generic, a gift card, flowers, or another sweater. People want something special, something that shows real thought. Ellen Hodges and Omayya Atout solved this problem with Songlorious, a company that creates custom songs for any occasion.
The idea is simple but powerful. You share a story—maybe about love, friendship, or a special memory—and Songlorious turns it into a one-of-a-kind song. Their team of musicians writes lyrics, composes melodies, and records the track just for you. Prices start at $45 for a short acoustic song and go up to $200+ for a fully produced track.
When Ellen and Omayya pitched on Shark Tank Season 13, they asked for $400,000 for 10% equity. What happened next was rare—four sharks teamed up to make a deal. Mark Cuban, Kevin O’Leary, Daymond John, and Peter Jones offered $500,000 for 40% equity, which the founders accepted.
Songlorious Net Worth Shark Tank Update 2025
Ellen and Omayya were looking for an investment of $400k in exchange for 10% equity in the company. At the time of the episode, they valued their company at $4 million. Ellen and Omayya successfully secured a deal with Mark, Kevin, Daymond, and Peter for an investment of $500k for 40% equity in the company. The investment adjusted the company’s net worth to around $1.25 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Songlorious in 2025 is around $3 million.
Shark(s) name
Offer & Demand
Counteroffer
Accepted?
Peter Jones
$400,000 for 33.3% equity
N/A
N/A
Lori Greiner
Out
N/A
N/A
Kevin O’Leary
$400,000 for 25% equity
N/A
N/A
Daymond John
$400,000 for 20% equity
N/A
N/A
Mark Cuban, Peter, Kevin, and Daymond
$500,000 for 40% equity
$800,000 for 40% equity
Yes
Ellen Hodges and Omayya Atout Backstory + Their Initial Pitch
Ellen Hodges and Omayya Atout are passionate musicians who founded a company called Songlorious. They were inspired to start this business after creating a custom song for a wedding, which moved the couple and made Ellen and Omayya realize how impactful music can be in people’s lives.
– They needed to find skilled musicians who could quickly write personalized songs.
– They had to educate people about their unique service, as many were unaware that custom songs were an option.
– They aimed to increase production without sacrificing the quality of the songs.
By the time they appeared on Shark Tank, Songlorious was already thriving, with impressive sales of $1.1 million and a team of artists who earned a portion of the song sales along with tips.
During their pitch, they highlighted their ability to create personalized songs for various occasions, such as birthdays, anniversaries, or even when someone needs to apologize. The variety of music genres they offer, includes pop, rock, and country. Their affordable pricing, where songs start at just $45.
They sought assistance from sharks to enhance their marketing and expand their business further.
Queries + Shark’s Responses, and Final Deal
Peter has experience with a similar UK company and believes this new business has the potential to grow globally. He offers $400,000 for a 33% ownership stake in the company.
Daymond thinks the idea is great and also offers $400,000, but he wants a smaller ownership share of 20%. He believes his contacts in the music industry can help the business grow.
Kevin and Mark work together and offer the same amount of $400,000 but ask for 25% ownership. Kevin draws on his knowledge of the wedding industry, and Mark is interested in incorporating AI technology into the business.
After some negotiations, all four investors—Mark, Kevin, Daymond, and Peter—come to an agreement. They collectively offer $500,000 for 40% ownership, meaning each gets 10%. This deal combines their expertise in marketing, technology, music, and international business growth.
Lori decides not to invest, probably because she thinks the others already have the necessary skills and experience to support the business effectively.
The final deal involved four sharks pooling their resources and skills to support the company, each getting a piece of the ownership.
Product Availability
Songlorious is a service that creates custom songs for you, and it’s doing really well. You can visit their official website to order a song tailored just for you.
Songlorious has been recognized by popular media outlets like the ‘Today Show’ and ‘Good Day LA’, which adds to their credibility and shows that they’re a trusted name in the custom song business.
What Happened To The Songlorious After Shark Tank?
Since being featured on the show, Songlorious has achieved some impressive results. They have earned a total of $2.9 million from selling custom songs. This shows that a lot of people are interested in what they offer. They now have over 11,000 custom songs available. This means customers can choose from a vast selection to find the perfect song for their needs.
The company has been able to grow its network of artists, which likely means they have more talented musicians creating songs for customers. This helps improve the quality and variety of music available. They introduced an option where potential customers can listen to a sample of the song before they decide to buy it. This is a smart move as it makes customers feel more confident in their purchase.
Overall, Songlorious is valued at $3 million, indicating that investors see good potential in the business, and it continues to expand and attract more customers.
Songlorious, a startup that creates personalized songs, had a successful experience on Shark Tank. They managed to get a deal with all four investors on the show, which is quite rare and considered a significant achievement. This support from well-known sharks like Mark Cuban, Kevin O’Leary, Daymond John, and Peter Jones has helped Songlorious grow and thrive.
Their success shows that personalized gifts, like custom songs, can be a profitable business venture. Thanks to the guidance and backing from the sharks, Songlorious is doing really well and making a mark in the market.
Hey, I’m Amna Habib, an undergraduate student pursuing a Bachelor’s in Business Administration. Shark Tank has always been one of my favorite TV shows because it offers a unique glimpse into the world of entrepreneurship. The way entrepreneurs present innovative solutions to everyday problems aligns with my academic interests and fuels my curiosity about business strategies. Each pitch showcases creativity and strategic decision-making, which I find both insightful and inspiring. Watching the show has deepened my passion for business and motivated me to explore the world of entrepreneurship even further. Beyond business and writing, I love food, shopping, and spending time with my friends and family.
