Prime 6 Net Worth Shark Tank Update 2025 

Grilling is a beloved pastime, especially during the summer months. However, traditional charcoal often comes with its own set of problems. It can be messy, produce a lot of ash, and isn’t always environmentally friendly. Many people find themselves frustrated with the cleanup and the inconsistent heat that traditional charcoal provides. This is where Prime 6 comes into play.

Prime 6 is an innovative solution to these common grilling problems. Created by husband and wife duo, Oron and Riki Franco, Prime 6 offers a cleaner, more efficient, and eco-friendly alternative to traditional charcoal. Their product is made from recycled hardwood sawdust, compressed into dense, hexagonal logs that burn longer and hotter, producing minimal ash.

This design not only enhances the grilling experience but also addresses environmental concerns by repurposing wood waste.

The Francos presented their product on Season 12 of Shark Tank, seeking an investment to help scale their business. Their pitch highlighted the product’s unique features and the impressive sales figures they had achieved in a short time. The Sharks were intrigued, leading to a deal that would propel Prime 6 to new heights.

Prime 6 Net Worth Shark Tank Update 2025 

Oron and Riki were looking for an investment of $200k in exchange for 10% equity in the company. At the time of the episode, they valued their company at $2 million. Oron and Riki successfully secured a deal with Kevin for an investment of $200k for 25% equity in the company. The investment adjusted the company’s net worth to around $800k. After the show was aired, Prime 6 saw a good boost in exposure. As per my rough estimate, the current net worth of Prime 6 is around $10.4 million.

Shark(s) nameOffer & DemandCounterofferAccepted?
Kevin O’Leary$200,000 for 25% equity$200,000 for 20% of equity stakeYes
Lori GreinerOutN/AN/A
Blake Mycoskie OutN/AN/A
Daymond John$200,000 for 25% equity N/ANoo
Mark CubanOutN/AN/A

Oron and Riki Franco Backstory + Their Initial Pitch 

Oron and Riki Franco, the founders of Prime 6, are passionate about grilling and sustainability. Oron, with a background in culinary arts, and Riki, with experience in business and mentoring startups, combined their skills to create a product that addresses the inefficiencies of traditional charcoal. They noticed that conventional charcoal was not only messy but also harmful to the environment due to the deforestation involved in its production.

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Determined to find a better solution, they developed Prime 6, a charcoal alternative made from recycled hardwood sawdust. The sawdust is compressed into dense, hexagonal logs that burn longer, produce less ash, and are reusable. This design also allows for better airflow, resulting in a more consistent and higher heat output.

When they appeared on Shark Tank, the Francos had been in business for just 12 months but had already achieved $300,000 in sales. They were seeking $200,000 in exchange for 10% equity in their company. Their pitch emphasized the product’s sustainability, efficiency, and the recent $130,000 purchase order they had received from Lowe’s.

Queries + Shark’s Responses, and Final Deal

Kevin O’Leary was the first to express interest in Prime 6. He appreciated the product’s alignment with his “Chef Wonderful” brand and saw potential in its market appeal. Kevin offered $200,000 for a 25% equity stake, highlighting his experience in the culinary product space and his ability to help scale the business.

Daymond John also saw value in Prime 6 and matched Kevin’s offer of $200,000 for 25% equity. He emphasized his expertise in branding and distribution, suggesting he could help Prime 6 reach a broader audience.

Mark Cuban and Lori Greiner both decided to opt out of the deal. They cited potential conflicts of interest due to their involvement with a similar company, Instafire. Guest Shark Blake Mycoskie also chose not to invest, stating that the product didn’t align with his current investment focus.

The Francos countered Kevin’s offer, proposing $200,000 for 20% equity. However, Kevin stood firm on his initial offer, citing the current retail environment’s challenges and the need for a significant equity stake to justify his investment. After considering their options, Oron and Riki accepted Kevin’s offer of $200,000 for 25% equity.

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Product Availability

Prime 6 charcoal is made from 100% recycled hardwood sawdust, compressed into dense, hexagonal logs. This design allows for better airflow, resulting in a longer and hotter burn time compared to traditional charcoal. The logs produce minimal ash, making cleanup easier, and are reusable, adding to their cost-effectiveness.

The product is available in various sizes, including 9-pound and 22-pound boxes, catering to different grilling needs. Prime 6 has expanded its product line to include fire starters and fire logs, suitable for pizza ovens and other applications.

Consumers can purchase Prime 6 products through major retailers such as Walmart, Lowe’s, Kroger, Safeway, and The Fresh Market. Additionally, the products are available online via Amazon and the company’s official website, providing convenient options for customers nationwide.

What Happened To The Prime 6 After Shark Tank?

Following their appearance on Shark Tank, Prime 6 experienced significant growth. Within three months of the episode airing, the company saw its sales increase from $300,000 to $1.3 million. This surge in demand led to the product being stocked in over 5,000 new stores, including major retailers like Walmart, Lowe’s, and Kroger.

The company also expanded its product line, introducing fire starters and fire logs made from recycled compressed wood. These additions catered to a broader market, including pizza oven users and those seeking sustainable fire-starting solutions.

Prime 6 remained committed to its environmental mission, partnering with the non-profit organization One Tree Planted. Through this collaboration, the company has planted over 120,000 trees and repurposed more than 2.5 million tons of sawdust, reinforcing its dedication to sustainability. In January 2023, Prime 6 announced a partnership with Vesta Foodservice, expanding its distribution to California, Arizona, and Las Vegas.

Later that year, they teamed up with Halperns’ Steak & Seafood to supply chefs in the Southeastern United States, further broadening their market reach.

In November 2024, Prime 6 broke ground on a new $35 million manufacturing facility in Fairmont, West Virginia. This facility is expected to create between 75 and 100 jobs and will utilize local raw materials to produce biofuel products. The strategic location near lumber mills ensures a steady supply of sawdust, the primary ingredient in Prime 6’s charcoal.

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As of today, Prime 6 continues to thrive, with a strong presence in both retail and online markets. The company’s commitment to sustainability, innovation, and quality has solidified its position as a leader in eco-friendly grilling solutions.

Conclusion 

Prime 6’s journey from a startup to a successful business is a testament to the founders’ vision and dedication. By addressing common grilling problems with an innovative and sustainable solution, Oron and Riki Franco created a product that resonates with environmentally conscious consumers.

Their appearance on Shark Tank not only provided them with valuable exposure but also secured a partnership with Kevin O’Leary, whose expertise has been instrumental in scaling the business. Despite initial rejections from some Sharks, the Francos remained steadfast in their belief in Prime 6’s potential.

Today, Prime 6 stands as a shining example of how sustainable practices and innovative design can revolutionize traditional products. With continued growth, strategic partnerships, and a commitment to environmental responsibility, Prime 6 is poised for a bright future in the grilling industry.