Plop Star Net Worth Shark Tank Update 2025

Public bathrooms often smell terrible. That smell can spoil a short break at work or make a busy coffee run feel awkward. Many people use sprays or air fresheners, hoping they will help. But sprays can be bulky. They often leak in bags. They need frequent spraying. Sometimes, they leave a sticky residue or make people sneeze. What if there were a cleaner, simpler, more discreet way to tackle bathroom odors?

That was the problem Tyler Jay wanted to solve. He didn’t want a spray that sat on a shelf. He didn’t want a large container leaking in his bag. What he did want was something small, simple, and effective. Tyler created a tablet, about the size of a bath bomb, that you drop in the bowl before you go. It slowly dissolves, releasing essential oil that blocks bad smells.

A fresh citrus scent rises instead. No leaks. No sprays. Just a clean bathroom experience. He called it Plop Star.

Tyler believed that small tablets could challenge sprays like Poo‑Pourri. He thought that very day, people would love the simplicity. To test his idea, he took it to Shark Tank Season 11 Episode 4. He asked for $150,000, offering 10 % equity. But despite his creativity, no Shark took the bite. Still, he left the Tank and kept going.

Plop Star Net Worth Shark Tank Update 2025

Tyler was looking for an investment of $150k in exchange for 10% equity in the company. At the time of the episode, he valued his company at $1.5 million. Tyler did not secure a deal with any of the Sharks. Since no investment was made, the company’s net worth stayed at around $1.5 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Plop Star is around $1.7 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Barbara Corcoran	Out	N/A	N/A
Lori Greiner	Out	N/A	N/A
Kevin O’Leary	Out	N/A	N/A
Rohan Oza	Out	N/A	N/A
Mark Cuban	Out	N/A	N/A

Tyler Jay Backstory + Their Initial Pitch 

Tyler Jay grew up with curiosity. He studied marketing and media. He founded Tandem, a small production company. That taught him how to tell a story. It taught him how to produce videos, commercials, and even quirky ads. He would later use those skills for Plop Star.

He hated bathroom odors. He wanted something discreet. He looked for inspiration in bath bombs. He thought maybe a solid tablet could work in the toilet. Over three years, he tried different formulas. He tested dozens of essential oils. He listened to feedback. He worked with his daughter. Together, they refined the scent, the dissolution time, and the packaging.

When he got it right, he did smaller runs. He sold to friends and family. He built a simple website. He listed it on Amazon. Sales slowly started. He believed in the idea. But he needed scale. That’s why he went to Shark Tank. He saw the show’s ability to bring national attention. He was also ready to give up some equity for mentorship and funding.

His pitch on the show was memorable. He rolled in on a small toilet scooter. He had a lot of energy. He dropped in a tablet to show it worked. He had packaging ready. He showed numbers clearly. That $12,000 in lifetime sales was real, but small. That’s when the Sharks began to question the valuation.

Queries + Shark’s Responses, and Final Deal

Mark Cuban was the first to speak. He said he was out because he felt Tyler’s product served a small niche. He didn’t think demand was high enough.

Barbara Corcoran followed. She asked, “Who is your customer?” She wanted buyers. Tyler said the tablets were for people on the go, bus riders, coffee drinkers, and parents of toddlers. Barbara said she wasn’t convinced. She also felt competition was too fierce.

Kevin O’Leary cut in next. His concern was price and valuation. He said selling $4.99 for 6 tablets meant it would take many repeat purchases to profit. When he learned about $12,000 lifetime sales, he bluntly said the product was not ready. He joked, “Flush this down the toilet,” and exited.

Lori Greiner admitted she loved the idea. She could see it fitting her bathroom-focused portfolio. But she, too, said there were strong competitors like Poo-Pourri. She felt the market was too saturated and decided not to invest.

Rohan Oza, guest shark, said he liked the product personally. But he felt Tyler had no clear go-to-market plan. He saw potential in selling wholesale to hotels, offices, or airlines, but Tyler did not have that route mapped out. Rohan said no deal.

No Sharks made an offer to Tyler. He left without investment. It was disappointing. But Tyler’s response was calm. He thanked them. He left with a smile.

What Went Wrong With Plop Star On Shark Tank?

Tyler’s idea was clever and well executed. But several issues held him back. First, low sales. Only $12,000 at the time of the pitch. Sharks felt it showed low demand. Second, high valuation. He wanted $150,000 for 10% equity. That pegged his valuation at $1.5 million. Sharks said that it didn’t match current sales.

Third, strong competition. Poo-Pourri and other sprays already had a big market share, strong branding, and loyal customers. Sharks said competing would require massive ad spend. Fourth, lack of a clear path. Sharks wanted to see bigger customers and distribution deals. Tyler hadn’t shown wholesale plans. He relied on online sales and small runs. That seemed risky for scaling to them.

Because of these reasons, they walked away. Tyler needed stronger sales, lower valuation, or a bigger market strategy to persuade them.

Product Availability

Plop Star tablets are simple and discreet. They look like bath bombs. They come individually wrapped in scent-safe paper. You drop one tablet into the toilet before going. In 10 seconds, it dissolves. It sits on the surface of the water. It releases essential oils that mask odor. The scent is citrus‑fresh. No sprays, no mess, no leaks.

In 2021, Tyler expanded with a Plop Star Toilet Spray. The spray targets people who still want a mist option. Both tablets and spray appear on Amazon and the Plop Star website. As of early 2024, the tablets were back in stock after periods of unavailability.

Prices changed over time. Originally, a 30‑pack was $12.99. Later, on Amazon, the 30‑pack went up to $14.99. The spray is sold at around $9.99. Users say the tablets still get good reviews, while the spray experiences mixed feedback.

What Happened To The Plop Star After Shark Tank?

Once Plop Star’s episode aired, the product got exposure. It sold out quickly on the website and on Amazon. That is known as the “Shark Tank bump.” But then sales slowed. Production lagged. Social media went quiet. The site even showed “sold out” or “currently unavailable” around 2021.

In late 2021, Tyler relaunched the product and added the toilet spray. He reopened his online store and restocked Amazon. His team likely refined formulas and the supply chain during downtime.

Since then, Plop Star has seen steady growth. Lifetime sales reached $1.3 to $1.4 million as of early 2024. Sources show it still operates in 2024 and into early 2025. Some estimate a net worth of $1.5 to $2 million.

Tyler kept the brand small but stable. He uses Amazon and his own site. He rarely updates social media. But sales continue. He expanded product lines by tweaking the original formula and creating a spray. As of 2025, Plop Star is still live and active online with loyal users.

Conclusion 

Tyler Jay’s Plop Star tried to break into a crowded, tough market. He used creativity, humor, and a practical product to solve a common embarrassment. He asked for investment on Shark Tank, but the Sharks felt his sales, valuation, and market plan weren’t strong enough. So he walked away without funding.

Despite that, Tyler pressed on. He rode the wave of TV exposure. He weathered stock issues, reformulated, and rebooted the brand. He added a spray product. He built sales over time. What began as $12,000 in sales grew to over $1.3 million in lifetime sales. Net worth estimates now range from $1.5 to $2 million.

Plop Star is still in business today. That shows resilience and stubborn belief. Tyler didn’t stop when the Sharks walked away. He kept refining and selling to real customers. His story reminds us that Shark Tank isn’t the only path to success. Sometimes, determination and patience win the day.