Oat Haus Net Worth Shark Tank Update 2025 

It can be difficult to find pleasant, nutritious substitutes for nut butters, particularly for people who are following a strict diet. Many people struggle with nut allergies or require different products because of lifestyle decisions or medical conditions. 

The creators of Oat Haus, Ari Schraer, Ali Bonar, and Eric Katz, realized this issue and made the decision to develop a granola-based butter as a solution. Their objective was to provide a tasty, nutritious, and nut-free spread that could satisfy the demands of customers who were concerned about their health and those who had dietary requirements.

Granola Butter was produced as a result. In Shark Tank, the team requested $375,000 in exchange for 5% ownership of their business. 

Oat Haus Net Worth Shark Tank Update 2025 

Ari, Eric, and Ali were looking for an investment of $375k in exchange for 5% equity in the company. At the time of the episode, they valued their company at $7.5 million. They did not get a deal from any of the sharks. The company’s net worth stayed at around $7.5 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Oat Haus is around $12 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Daniel Lubetzky	Out	N/A	N/A
Lori Greiner	Out	N/A	N/A
Kevin O’Leary	Out	N/A	N/A
Barbara Corcoran	Out	N/A	N/A
Mark Cuban	Out	N/A	N/A

Ari Schraer, Eric Katz, and Ali Bonar Backstory + Their Initial Pitch 

Ari Schraer, Eric Katz, and Ali Bonar were all passionate about nutrition and leading healthy lives. Granola Butter was formed in large part because of Ali’s personal battle with disordered eating. During her recovery process, she looked for spreads that weren’t nuts and were easy on the stomach.  She collaborated with her fiancé Eric and their friend Ari. 

She wanted to develop a spread that would satisfy the demands of those similar to her, as she looked for nut butter substitutes that would be kind to her skin. Early on, it was difficult since they had to figure out how to make the product nutritious and free of common allergens like nuts, all while perfecting its taste, texture, and consistency. 

The Oat Haus creators emphasized the product’s uniqueness to the sharks when they introduced their granola butter. The first butter made from oats is called Granola Butter; it has the taste and texture of granola mixed with nut butter. It comes in a variety of flavors, such as blueberry, vanilla, chocolate, and cinnamon & cardamom. The $2.7 million lifetime sales figure, which included $1.2 million in sales in the previous year alone, thrilled the founders. 

The sharks were worried, though, because the selling price ranged from $9 to $12.95, and the production cost was comparatively expensive at $3.25 each jar. 

Queries + Shark’s Responses, and Final Deal

Mark Cuban: He believed the product was decent but felt it wasn’t unique enough compared to many similar products already available. He also thought the price was too high and decided not to invest right away.

Barbara Corcoran: While she liked the story behind the product, she didn’t think she could help the business grow further because it seemed to be doing well on its own. So, she chose not to make an offer.

Kevin O’Leary: He had concerns about two main things: there was a lot of competition in the nut butter market, and he found the product’s consistency unappealing. He also thought the business was overvalued, leading him to walk away.

Lori Greiner: She enjoyed the taste and the packaging of the product, but ultimately decided it wasn’t a business that fit her interests, so she also declined to make an investment.

Daniel Lubetzky: He was put off by the pitch when the founders mentioned other investors who had sold businesses for a lot of money. He wanted to see true passion for the product rather than just a desire for quick profits. He was the last to back out.

None of the investors decided to invest in the product, and the founders left without any financial support from the sharks.

What Went Wrong With Oat Haus On Shark Tank?

The primary causes of the sharks’ lack of interest in Oat Haus were worries about the product and market saturation. Particularly considering the huge number of different spreads already on the market. Mark Cuban believed the product would not stand out on store shelves. Kevin O’Leary was hesitant to support the product since he found the spread to be inconsistent and described it as “soupy.”

Last but not least, Daniel Lubetzky preferred to invest in long-term projects motivated by enthusiasm, so he felt uneasy with the idea that the founders would suddenly sell the company.

Product Availability

You can buy Oat Haus Granola Butter from their official website and at Whole Foods, Thrive Market, Harmons, Amazon, Wegmans, and Target, among other big-box stores. Original, vanilla, chocolate, and blueberry are among the flavors available for the product. Seasonal alternatives include Strawberry Shortcake and Pumpkin Spice. Depending on the flavor and store, jars might cost anywhere from $9 to $12.95.

What Happened To The Oat Haus After Shark Tank?

After appearing on Shark Tank, despite not landing a deal on Shark Tank, Oat Haus remained a successful business. They have greatly increased their business since appearing on the show. Oat Haus has developed into an effective company with yearly sales of over $3 million by 2024.

They also doubled their manufacturing and fulfillment area after moving from their initial Philadelphia location to a considerably larger 45,000-square-foot facility in Cleveland.

Their granola butter has become even more popular as a result of the product line’s expansion to include new, seasonal flavors including Strawberry Shortcake and Pumpkin Spice. Whole Foods, Thrive Markets, Harmons, Amazon, Wegmans, Target, and other stores now carry Oat Haus products.

Conclusion 

Despite not landing a deal on Shark Tank, Oat Haus has achieved significant success on their own. The business has increased revenues, enhanced its capacity for production, and keeps bringing new tastes to its loyal customers. Oat Haus appears to have a bright future with their transfer to a larger facility and the ongoing success of Granola Butter.

Despite the fact that the sharks did not bite, the company’s story shows that success is still achievable with determination and a compelling product. Keep an eye on Oat Haus as they expand and enter more homes with tasty, healthful oat-based spreads.