Face Yoga with Koko Net Worth Shark Tank Update 2025

Many people worry about aging. They see wrinkles in the mirror, feel tension in their face, or wonder how to look and feel younger without surgery. The pressure is real. Botox and expensive treatments feel quick, but they come with risks and high costs. Koko Hayashi, a Japanese face yoga expert, saw a gentle path to change this. Her method trains the face muscles daily, giving people natural options. 

She brought her idea to Shark Tank Season 11. She wanted support to grow her virtual face yoga lessons. On the show, she asked for $200,000 in exchange for 20% equity. She showed how daily facial exercises could boost symmetry, lift features, and delay signs of aging. The Sharks listened, but none invested. Still, her appearance changed her business and audience forever.

Face Yoga with Koko Net Worth Shark Tank Update 2025

Koko was looking for an investment of $200k in exchange for 20% equity in the company. At the time of the episode, she valued her company at $1 million. Koko did not secure a deal with any of the Sharks, so the company’s net worth stayed at $1 million. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Face Yoga with Koko is around $1.46 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Barbara Corcoran	Out	N/A	N/A
Lori Greiner	Out	N/A	N/A
Kevin O’Leary	Out	N/A	N/A
Rohan Oza	Out	N/A	N/A
Mark Cuban	Out	N/A	N/A

Koko Hayashi Backstory + Their Initial Pitch 

Koko grew up in Japan, where face yoga has been practiced for decades. In 2018, she became certified to teach it. After a bad chin surgery at the age of 29, she became deeply committed to face yoga as a safer, natural alternative. She built a face yoga business in LA with a mix of private clients, group workshops, and online content.

Her face yoga teaches people to wake up dormant muscles and relax overused ones. Just 3–5 minutes daily, she claims, can reshape your face naturally. 

On Shark Tank, she asked for $200,000 in exchange for 20% of her business. Koko showed her app and explained that she’d moved fully online after closing her LA studio. She also offered a $200 private lesson and app access. Although she didn’t land a deal, her pitch introduced face yoga to many viewers and expanded her platform.

Queries + Shark’s Responses, and Final Deal

Mark Cuban began by praising her passion and energy, but explained he had no interest in face yoga. 

Rohan Oza admitted he didn’t understand the business model, so he declined. 

Barbara praised Koko’s entertainment value but felt her model didn’t scale in her view. 

Lori noted that Americans want fast results, Botox or fillers, instead of slow methods like exercise. 

Kevin O’Leary disagreed with her $1 million valuation and questioned stability. 

Each Shark asked questions, such as how she would scale instruction online or monetize beyond private classes, but none felt enough confidence to invest. The negotiation ended with no deal, but Koko departed with compliments and public encouragement.

What Went Wrong With Face Yoga with Koko On Shark Tank?

Koko was impressed with her skills and story. But the model posed challenges. The Sharks worried about slow adoption in the U.S. market, which craves quick results. They doubted the scalability of one-on-one lessons and her valuation of $1 million against low revenue. Many saw the need for infrastructure: more instructors, stronger app development, and marketing. 

Also, face yoga was unfamiliar to most Americans. That meant extra education and time before adoption. In the end, each Shark admired Koko but held back due to doubts about market traction and business structure.

Product Availability

Today, Face Yoga with Koko offers multiple services entirely online. She hosts private sessions, group classes, and app-based content. Her website also sells skincare accessories like medical tape, facial aligners, and her book on Japanese anti-aging secrets. She even sells a certification program for instructors priced around $3,000. 

Lesson prices range from $200 per hour online to $400 in person earlier, though her in-person studio in LA is now closed. The app is free to download, with in-app purchases or paid tiers. While not available in stores, her products and courses are fully online and global.

What Happened To Face Yoga with Koko After Shark Tank?

Koko’s exposure on Shark Tank sent her profile soaring. She gained thousands of new followers. She was featured on Keeping Up with the Kardashians, Steve Harvey, and America’s Got Talent. After America’s Got Talent, she lost but used the momentum to increase visibility. She continued teaching and earned roughly $1.46 million in net worth by 2024, growing at about 10% annually. 

In 2025, she returned to Shark Tank Season 16 to pitch Mirai Clinical, another brand she founded focused on anti-aging skincare, though that also ended without investment. Still, her businesses now generate multi-million annual revenues and maintain global relevance.

Conclusion 

Face Yoga with Koko began as a simple request: $200,000 for a 20% stake in a business teaching natural face exercises. Though the Sharks declined, Koko left the show with something even more valuable: attention and credibility. Her unique method, rooted in Japanese tradition and backed by personal recovery, resonated with viewers. Since Shark Tank, she has expanded her online offerings, launched skincare tools, and created a certification program for instructors. 

Media features on major TV shows and a growing app community have cemented her status in wellness. While she didn’t secure a deal, her persistence, entrepreneurship, and authentic story have paid off. Koko Hayashi stands as a clear example that a founder can thrive through passion and intelligence, even without an on‑stage investment. Her future remains bright, and Face Yoga with Koko continues to flourish in the digital age.