Beardaments Net Worth Shark Tank Update 2025

Putting up holiday decorations is one of the best parts of the Christmas season. But many people feel left out when it comes to personal festive touches. Most men who have beards often wonder if there is something special for them during the holidays. Women and kids get to wear pretty hats or cute hairbands, but men with beards have nothing that makes them feel included or stand out. This is a small but real problem.

Jason McOmber saw this problem and came up with a very funny but brilliant solution. He wanted to give men a way to join the holiday fun in their own style.

Jason created Beardaments, a product line of tiny ornaments that can be clipped onto beards. These shiny, colorful little balls turn ordinary beards into festive Christmas trees. They make men laugh, and they spread holiday joy everywhere they go. 

Jason brought his fun idea to Shark Tank Season 11. He wanted to see if the sharks would believe in his product as much as he did. In the episode, Jason asked the sharks for an investment that would help him grow his beard decoration business even more. He wanted to bring his ornaments to people all over the country and maybe the world. The sharks were curious about this unique idea.

In this episode, they listened to Jason’s pitch, asked tough questions, and decided if they wanted to invest in Beardaments. Keep reading to find out what happened during the episode, what deals were offered, and how Beardaments is doing now in 2025.

Beardaments Net Worth Shark Tank Update 2025

Jason was looking for an investment of $150k in exchange for 10% equity in the company. At the time of the episode, he valued his company at $1.5 million. Jason successfully secured a deal with Kevin O’Leary for an investment of $150k for 25% equity in the company. The investment adjusted the company’s net worth to around $600k. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Beardaments is around $1 million.

Shark(s) name	Offer & Demand	Counteroffer	Accepted?
Kevin O’Leary	$150,000 for 25% equity	None	Yes
Robert Herjavec	No offer	N/A	No
Lori Greiner	No offer	N/A	No
Barbara Corcoran	No offer	N/A	No
Mark Cuban	No offer	N/A	No

Jason McOmber Backstory + Their Initial Pitch

Jason McOmber was like many men who wanted to find a creative way to celebrate Christmas. One day, at a party with friends, he joked about hanging ornaments in his beard. That silly moment sparked an idea that turned into a real business. Jason decided he wanted to make ornaments just for beards. He started small, buying tiny ornaments from China. He spent just $1,500 of his own money to get Beardaments started.

He listed his first products on Etsy and eBay. He was shocked when he sold out in just a couple of weeks. It showed him that there was a real demand for funny and festive beard decorations.

He faced many challenges in the beginning. He worked alone, packing the ornaments himself in his garage. He had to find suppliers willing to sell him the small quantities he could afford. He also had no budget for marketing, so he relied on social media and word of mouth. He created funny videos showing men with beards decorated with colorful balls, and these videos quickly went viral. Soon, everyone was laughing about Beardaments and sharing his videos online.

Jason came to Shark Tank prepared. He brought his ornaments and even dressed up as a Christmas elf. He gave the sharks wigs and fake beards so they could try the ornaments themselves. The sharks laughed as they decorated their fake beards with shiny ornaments. Jason told them he wanted $150,000 for 10% equity in his company. He shared that his sales were growing every year.

He made $80,000 in his first year and was on track to make over $600,000 the year before he came to Shark Tank. He was proud to tell them he did it all without any advertising budget. The sharks were impressed that he had turned a funny idea into a profitable business all by himself.

Queries + Sharks’ Responses, and Final Deal

Mark Cuban was the first to ask questions. He wanted to know why Jason needed a shark if he was already selling so well. Jason explained he needed money to order more inventory upfront. He also needed help with growing the business beyond Christmas ornaments. 

Mark told Jason he liked the business but felt Jason was already doing great alone. He said he thought Jason should keep all the money he was making instead of giving away equity. Mark decided not to make an offer because he believed Jason didn’t need him.

Barbara Corcoran asked Jason what he planned to do next with the business. Jason shared his dream of adding more holiday-themed beard decorations and even creating licensing deals for other holidays. 

Barbara told him she thought expanding to other holidays or licensing would not be a good idea. She worried that trying to do too much might take away the fun and simplicity that made Beardaments special. She decided not to invest because she did not believe his expansion plans would work.

Lori Greiner was curious about Jason’s marketing strategy. She asked how he got so many sales without spending on ads. Jason said his viral videos were enough to keep people buying. Lori agreed with Mark that Jason did not need a shark. She told him he was already doing an amazing job. Lori decided not to make an offer because she thought he should continue on his own and keep all his profits.

Robert Herjavec wanted to understand Jason’s manufacturing process. He asked how much it cost to make each beard ornament pack and what he sold it for. Jason told him each pack cost him about $1.66 to make, and he sold them for $9.99. 

Robert was impressed with the margins. But he also felt Jason didn’t really need an investor because the business was already profitable. Robert said he believed Jason should just keep doing what he was doing. He decided not to invest for this reason.

Kevin O’Leary was the last shark to share his thoughts. Kevin said he had invested in silly, funny products before, and sometimes they made a lot of money. He liked that Jason’s margins were very good and that he already had a growing customer base. 

Kevin hesitated at first because he was not sure how big the business could get. But he saw the potential for seasonal spikes every year. He finally offered Jason $150,000 for 25% equity. Jason thought about it for a moment. He knew the valuation was lower than what he wanted, but he also wanted Kevin’s help to grow. He decided to accept Kevin’s offer. Jason walked out of the tank with a smile, happy he had made a deal with Mr. Wonderful.

Product Availability

Beardaments are fun and easy-to-use ornaments designed just for men with beards. They come in shiny, bright colors like red, green, silver, and gold. The ornaments clip gently onto beard hairs and stay in place without hurting. The packs also include glitter gel that can be applied to the beard for an extra festive look. Beardaments are perfect for holiday parties, family gatherings, or office Christmas events. They let men show off their holiday spirit in a unique and hilarious way.

Since the Shark Tank episode aired, Beardaments has added many new products. They now sell beard ornaments for other holidays like St. Patrick’s Day. They also make hair accessories, earrings, sweaters, and shirts with funny Christmas designs. These new items help Beardaments reach more customers who don’t have beards but still want to join the holiday fun. Beardaments products are easy to buy.

They are sold on Amazon, Walmart’s website, and directly on the Beardaments website. A regular pack of beard ornaments sells for around $10. This makes them a perfect, affordable gift for friends, dads, brothers, or coworkers with beards.

What Happened To Beardaments After Shark Tank?

After Jason made the deal with Kevin O’Leary, Beardaments continued to grow. Jason kept making viral videos that were shared by many people on social media every holiday season. The business saw big spikes in sales every December. Jason also appeared on several popular shows and websites, including Cosmopolitan, Good Morning America, Pop Sugar, and Unilad. These features brought even more attention to Beardaments.

As of today, Beardaments is still in business and going strong. The company makes about $1 million in annual revenue. They have expanded their product line to reach more people and keep the business growing outside of the Christmas season. Customers can now find Beardaments on big online stores like Amazon and Walmart, which makes it easier than ever to buy them. The company’s website continues to be active, and they keep adding new products every year.

Many people still see Beardaments as a must-have for the holidays. Photos of men with decorated beards appear every year on social media, and Jason’s idea continues to spread laughter and joy. The deal with Kevin helped Beardaments improve their packaging, shipping process, and expand their reach.

Kevin’s team also supported Jason with advice on how to manage inventory, plan finances, and keep the business profitable. Even after the show, Jason has stayed focused on making Beardaments better every year.

Conclusion

Beardaments started with a silly idea at a party but turned into a profitable business that makes people smile. Jason McOmber saw a small but real problem that many men faced during the holidays. He created beard ornaments to help them join the holiday fun in their own way. He worked hard, took risks, and found success even before coming to Shark Tank. During his episode, Jason impressed the sharks with his sales and profit margins.

But most sharks felt he didn’t need help because he was already doing great. In the end, Kevin O’Leary offered Jason $150,000 for 25% equity, and Jason accepted the deal.

Since then, Beardaments has kept growing. The company now makes around $1 million a year and sells many more products beyond beard ornaments. Beardaments is still alive and thriving in 2025, and Jason continues to add new products to keep customers coming back. Beardaments proves that even the funniest ideas can become real businesses with hard work and creativity.

The journey of Beardaments on Shark Tank shows that with the right mix of humor and hustle, you can turn a tiny idea into a million-dollar brand.