For individuals with natural hair, maintaining its health can often be a difficult task. Common items like cotton hoodies and pillowcases tend to lead to issues like frizz, breakage, and loss of moisture. Although many people try using scarves or satin bonnets to protect their hair, these options aren’t always fashionable or practical.
Philomina Kane, who graduated from Princeton and studied ecological biology, experienced this challenge herself. As stress from her studies took a toll on her hair, she sought a better solution for protecting it. This led her to create Kin Apparel, a brand that specializes in satin-lined hoodies aimed at safeguarding natural hair. The unique design merges style with function, keeping hair smooth and hydrated while providing a fashionable look.
Philomina appeared on Shark Tank Season 13 to secure $200,000 in exchange for a 10% stake in her company. While some sharks were skeptical about her business strategy, Lori Greiner and Emma Grede recognized the potential and decided to collaborate, offering her $200,000 for a 30% share—a deal that she accepted.
Kin Apparel Net Worth Shark Tank Update 2025
Philomina was looking for an investment of $200k in exchange for 10% equity in the company. At the time of the episode, she valued her company at $2 million. Philomina successfully secured a deal with Emma and Lori for an investment of $200k for 30% equity in the company. The investment adjusted the company’s net worth to around $667k. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Kin Apparel in 2025 is around $4.9 million.
Shark(s) name | Offer & Demand | Counteroffer | Accepted? |
Emma Grede and Lori | $200,000 for 30% equity | $200,000 for 20% equity | Yes |
Lori Greiner | Partnered with Emma | N/A | N/A |
Kevin O’Leary | Out | N/A | N/A |
Daymond John | Out | N/A | N/A |
Mark Cuban | Out | N/A | N/A |
Philomina Kane Backstory + Their Initial Pitch
Philomina Kane is a Ghanaian-American entrepreneur who created a unique product to help people with natural hair care. Growing up in a family that worked in hair care, she was aware of the difficulties in maintaining natural hair. When she went to Princeton University, stress affected her hair, leading her to search for better hair care solutions. She found traditional satin bonnets useful but wanted something more versatile that she could wear daily.
This led her to invent the first satin-lined hoodie, which features a smooth interior to reduce hair damage caused by friction. With a small initial investment of $500, she started her clothing line called Kin Apparel, selling these special hoodies for around $100 each, earning about $60 in profit for every sale.
By the time she appeared on Shark Tank, her company had already generated sales of $550,000. Kin Apparel also had significant online visibility, with nearly 200,000 subscribers on YouTube and some viral videos on TikTok. During her pitch on the show, she sought funding to help her produce more hoodies more quickly and improve her business operations, as she was currently relying on pre-orders, which led to long wait times for her customers. She hoped to find a Shark who could assist her in growing her brand and efficiency.
Queries + Shark’s Responses, and Final Deal
Kevin decided not to invest right away. He joked that the haircare industry had never worked for him in the past, even though he liked what Philomina was offering. He didn’t feel confident that this investment would be successful.
Barbara described Philomina as “chaotic poetry in motion,” which means she sees her as creative and dynamic. However, Barbara believed Philomina needed a business partner to help structure and direct her ideas, rather than just an investor. So, she chose not to invest.
Mark echoed Barbara’s thoughts, saying that while Philomina is talented, she requires someone who can provide hands-on assistance. He didn’t want to take on that role, so he also decided not to invest.
Emma Grede & Lori Greiner’s Offer:
Emma was impressed by Philomina’s commitment to inclusivity with her brand. She proposed a partnership with Lori, saying they should team up to invest together. They offered Philomina $200,000 for 30% of her business, which is three times more of her company than she initially wanted to give away. Emma highlighted that their combined experience in fashion and retail could really help Philomina’s business grow.
After some hesitation, Philomina accepted the offer, realizing that Emma and Lori’s expertise could fast-track her success.
Product Availability
Kin Apparel offers hoodies specifically made to be kind to all hair types. You can purchase these hoodies from their official website. They also plan to sell them in retail stores in the future. Each hoodie costs around $100-$120.
If you want a stylish hoodie that looks good and helps protect your hair, Kin Apparel’s hoodies are a great option!
What Happened To The Kin Apparel After Shark Tank?
After appearing on Shark Tank, Kin Apparel experienced significant growth. The company’s sales greatly increased, reaching over $4.9 million in total revenues. They expanded their product lineup by introducing new styles and accessories. The team grew to more than 15 employees to support their success. They partnered with a fulfillment center called Indie Do Good, which is run by women and helps handle their order shipping.
Initially, they made a deal with two investors, Lori and Emma, but later, Emma Grede became the only investor, taking half of the original investment share. This change happened as Emma developed a strong mentoring relationship with Philomina, the founder of Kin Apparel. As of today, Kin Apparel is doing well and is planning to expand into retail stores.
Conclusion
Philomina Kane appeared on Shark Tank, where she pitched her business, Kin Apparel, which makes special hoodies designed for people with natural hair. These hoodies have a satin lining, which helps protect and maintain curly hair, solving a common problem for many people who have this hair type.
During her presentation, some of the Sharks expressed skepticism about her business idea. However, two Sharks, Emma Grede and Lori Greiner, recognized the potential in her product and decided to invest $200,000 in her company.
Thanks to that investment, Kin Apparel has grown quickly and is now valued at several million dollars. The company has a strong presence on social media and is planning to expand into retail stores, which suggests it has a promising future ahead.

Hey, I’m Amna Habib, an undergraduate student pursuing a Bachelor’s in Business Administration. Shark Tank has always been one of my favorite TV shows because it offers a unique glimpse into the world of entrepreneurship. The way entrepreneurs present innovative solutions to everyday problems aligns with my academic interests and fuels my curiosity about business strategies. Each pitch showcases creativity and strategic decision-making, which I find both insightful and inspiring. Watching the show has deepened my passion for business and motivated me to explore the world of entrepreneurship even further. Beyond business and writing, I love food, shopping, and spending time with my friends and family.