Queenie Davis and Andrew Goodrum had a problem. Women love shoes. But buying boots costs a lot. Boots also take up space. So they thought of a smart idea. They made Boot Illusions. This product changes high heels into boots. You just put a cover over your heel. Now your heel looks like a boot. This way women can have many styles. But they don’t need to buy many boots. And they save space in their closets.
In Season 3 of Shark Tank Queenie and Andrew showed their idea. They wanted $100,000 for 30% of their company. They hoped the Sharks would like their idea and help them grow. Will the entrepreneur get a deal on Shark Tank? Check out the Boot Illusions update to find out!
In our Boot Illusions Update research, After Shark Tank, Boot Illusions faced problems. They had issues making their product. Their first factory in Turkey closed. Then they tried a factory in Brazil. But their materials got stuck in customs. This caused delays. They missed the Christmas sales time. They had to give back money to customers. Because of these problems, Boot Illusions stopped operating. Their website is now inactive. As of 2024, the company is no longer in business.
In terms of a Boot Illusions Update, Yes on Shark Tank Queenie and Andrew got a deal. Barbara Corcoran offered them $100,000. But she wanted 55% of the company. They agreed to this deal. But after the show the deal didn’t happen. Barbara found out the company wasn’t ready. So she decided not to invest.
Boot Illusions Net Worth Shark Tank Update 2025
Queenie and Andrew were looking for an investment of $100k in exchange for 30% equity in the company. At the time of the episode, they valued their company at $333k. Queenie and Andrew successfully secured a deal with Barbara for an investment of $100k for 55% equity in the company. The investment adjusted the company’s net worth to around $182k. After the show was aired, the company experienced a good boost in exposure. However, due to manufacturing issues, Boot Illusions eventually shut down. As per my rough estimate, the current net worth of Boot Illusions in 2025 is $0.
$100,000 for 75% equity (only for the Boot Illusions technology) Plus a $0.25 royalty per unit sold (Daymond would control the technology and license it out)
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Mark Cuban
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Founders Backstory
Queenie Davis and Andrew Goodrum wanted to solve a problem. Women love having different shoes. But buying many boots is expensive. And boots take up a lot of space. So they thought of Boot Illusions. This product lets women change their heels into boots. They can have many styles without buying many boots. This idea saves money and space. At first, they were excited. But starting was hard.
They needed a factory to make their product. They found one in Turkey. But this factory closed. Then they found another in Brazil. But sending materials there was a problem. The materials got stuck in customs. This caused delays. They missed important sales times. These challenges made it hard for them to succeed.
Initial Pitch
On Shark Tank Queenie and Andrew showed their product. They asked for $100,000 for 30% of their company. They explained how Boot Illusions works. You take a high heel. Then you put a cover over it. Now it looks like a boot. This lets women have many styles without buying many boots. They also talked about costs. Making one Boot Illusion costs about $25. They planned to sell them for $79.99. They hoped to sell many and grow their business.
Queries About The Product
The Sharks had several questions and concerns regarding Boot Illusions. Robert Herjavec inquired about the comfort and practicality of the product expressing concerns that the design might appear clunky. In response, Barbara Corcoran who had examined the product closely countered that the design looked great indicating her approval of its aesthetics. Daymond John focused on the financial aspects asking about the cost of production and the proposed retail prices.
Davis and Goodrum explained that each boot cover costs between $25 to $32 to manufacture with retail prices set between $129 to $179 and a direct-to-consumer price of $79.99. This pricing strategy was designed to position the product as a premium yet affordable fashion accessory. Kevin O’Leary delved into the company’s valuation and the scope of the investment. He questioned whether the Sharks would be investing solely in the Boot Illusions product or in the entire company.
Davis clarified that the investment would encompass the whole company not just the Boot Illusions line. The Sharks also discussed the stage of the product’s development noting that it was still in the prototype phase. They acknowledged the potential of the concept but expressed concerns about the challenges associated with bringing a prototype to market including manufacturing, distribution, and marketing hurdles.
Shark’s Responses and Final Deal
Some Sharks were not interested. Robert Herjavec said he didn’t know about women’s shoes. So he went out. Mark Cuban also went out for the same reason. Kevin O’Leary thought the company wasn’t worth the money they asked for. So he went out too. But two Sharks were interested. Daymond John offered $100,000. But he wanted 75% of the company. He planned to license the product. Barbara Corcoran also made an offer.
She offered $100,000 for 55% of the company. Queenie and Andrew thought about the offers. They decided to go with Barbara’s offer. They believed she could help them the most.
What Went Wrong With Boot Illusions On Shark Tank?
Not all Sharks liked the idea. Robert Herjavec and Mark Cuban said they didn’t know about women’s fashion. So they didn’t invest. Kevin O’Leary thought the company wasn’t worth the money they asked for. He didn’t see enough sales. So he didn’t invest either. Even though they got a deal with Barbara Corcoran, it didn’t work out. After the show, Barbara found out the company wasn’t ready.
They had problems making the product. So she decided not to invest. This was a big setback for Boot Illusions.
Product Availability
Boot Illusions was a smart product. It lets women change their high heels into boots. They used special covers that fit over the heels. This gave the look of boots. It was a way to have many styles without buying many boots. But because of problems, the product is no longer available. Their website is down. You can’t buy Boot Illusions now. The company had to close because of manufacturing issues.
Conclusion
Boot Illusions started with a great idea. They wanted to help women have many shoe styles without spending a lot. They even got a deal on Shark Tank. But problems with making the product caused delays. They missed important sales times. The company had to close because of these issues. It’s a reminder that even good ideas need strong planning and reliable production to succeed.
Hey there, it’s Andaleb Youns. I am a freelance content writer and am currently pursuing a BS in English Language and Literature. I have expertise in writing Blog Posts, social media content, and copywriting. I know how it feels to be a student and still be dependent on parents to fulfill even basic daily needs. This realization became apparent while watching Shark Tank. Although I started watching this show out of boredom, it proved to be an inspirational show. The show made me realize the importance of hard work, being independent, and of having a business of my own. I still look forward to it for entertaining and inspirational content.
