Many people face the same problem when they come home after a long day. They step inside with dirty shoes, but taking them off every time is a hassle. Some people wear slippers at home, but then they need to put on shoes again if they need to go outside for a moment. It becomes annoying to change footwear multiple times a day.
This was the everyday struggle that Ryan Cruz, Eric Cruz, and Kevin Zamora noticed. They wanted to find a better way to switch from indoor slippers to outdoor shoes without any fuss.
This idea led to the creation of Muvez Footwear, a brand that offers slippers with removable soles. These shoes allow people to slip in and out of outdoor-ready soles while keeping their feet comfortable indoors. In Shark Tank Season 11, the team pitched their unique shoes and asked for a deal that could take their business to the next level.
Did the sharks like their idea? Let’s find out everything about their pitch, what happened during the episode, and how Muvez Footwear is doing now.
Muvez Net Worth Shark Tank Update 2025
Ryan, Eric, and Kevin were looking for an investment of $200k in exchange for 15% equity in the company. At the time of the episode, they valued their company at $1.33 million. Ryan, Eric, and Kevin successfully secured a deal with Daymond John for an investment of $200k for 25% equity in the company. The investment adjusted the company’s net worth to around $800k. After the show was aired, the company experienced a good boost in exposure. As per my rough estimate, the current net worth of Muvez Footwear is around $5 million.
Shark(s) Name | Offer & Demand | Counteroffer | Accepted? |
Daymond John | $200,000 for 33.3% equity | $200,000 for 25% equity | Yes |
Mark Cuban | N/A | N/A | N/A |
Lori Greiner | N/A | N/A | N/A |
Kevin O’Leary | N/A | N/A | N/A |
Barbara Corcoran | N/A | N/A | N/A |
Ryan Cruz, Eric Cruz, and Kevin Zamora Backstory + Their Initial Pitch
Ryan Cruz, Eric Cruz, and Kevin Zamora are three friends who grew up in New Jersey. They noticed a problem in many homes where people wanted to keep their floors clean but found it difficult to switch between indoor and outdoor footwear. Their inspiration came from their own lives. They wanted a shoe that people could wear comfortably inside but could quickly turn into outdoor shoes without the need to untie laces or change shoes entirely.
After many trials, they created slippers with removable soles. This unique design allows people to step into outdoor shoes when needed and remove them when coming back inside.
In the early days, the team faced a lot of challenges. They did not have big investors or factories to make the shoes. They started small, making the first pairs themselves in their garage. They even bought their own supplies to keep the cost low. They had to overcome production delays and supply issues. Despite these problems, they believed in their product.
They started selling their shoes online directly to customers, without spending any money on marketing. Their hard work paid off when they reached $73,000 in sales even before appearing on Shark Tank.
When they stepped into the Shark Tank, they were confident and excited. They explained how Muvez slippers could turn into outdoor shoes using the special removable sole. They showed different styles and colors to prove that the shoes were stylish and practical. Their goal was to get $200,000 in exchange for 15% equity in their company.
They told the sharks about their sales numbers, the cost to make each sole, and how they planned to grow the business. The sharks were impressed by the demonstration as the founders gave each shark a pair to try on. The sharks could feel how easy it was to attach the soles and how comfortable the slippers were.
Queries + Shark’s Responses, and Final Deal
The sharks had many questions for the entrepreneurs because they wanted to know if the business could really work. Kevin O’Leary asked them why people would choose Muvez instead of just wearing normal shoes or slippers. Kevin Zamora answered that Muvez is unique because it offers comfort inside and protection outside. It saves time, keeps floors clean, and looks stylish at the same time.
Kevin O’Leary liked the product but did not see himself investing in it. He thought it was interesting but not a business he wanted to be part of, so he decided to go out.
Robert Herjavec was curious about their branding. He felt that the name and marketing did not match the excitement of the product. He thought the product was great, but worried that it might not stand out in the market without better branding. Because of these doubts, Robert chose not to invest and went out of the deal.
Mark Cuban also shared similar concerns. He believed the product was smart and well-designed, but did not feel convinced that the brand could grow fast enough. He said that a strong brand is important to compete with big shoe companies. Without confidence in their branding strategy, Mark decided he would not make an offer and went out.
Lori Greiner loved the idea and told the entrepreneurs it was brilliant. She said the shoes were practical and innovative. However, Lori was hesitant to invest on her own. She mentioned that she might join another shark if they were interested, but did not want to invest solo because she was unsure about taking the risk alone. When she saw that no other shark was ready to join her, she went out of the deal as well.
Barbara Corcoran did not make any comments during the pitch and quietly went out without an offer.
Finally, Daymond John was the last shark left. Daymond loved the shoes because he saw the potential to license them and create a big business with his experience in fashion and footwear. He told the founders he would invest $200,000 but wanted 33% equity in the company. The entrepreneurs were happy that Daymond was interested, but wanted to keep more ownership.
They asked Daymond if he could reduce his equity demand from 33% to 25%. After thinking about it, Daymond agreed. The entrepreneurs shook hands with Daymond and secured a deal for $200,000 for 25% equity. This deal gave them a partner with experience and resources in the shoe industry.
Product Availability
Muvez Footwear has a unique design that lets people switch from indoor slippers to outdoor shoes by adding or removing a durable sole. This simple innovation keeps floors clean inside the house while offering protection and comfort outside. The shoes come in many colors and styles, from classic black to bright blue and red. They are made with breathable materials to keep feet comfortable. The outsoles are strong enough to handle running or jumping once attached, giving people the confidence to step outside whenever they need.
You can buy Muvez shoes directly from their website at muvez.co. The company sells its shoes through its online store, which helps it keep prices lower and connect directly with customers. Prices for Muvez slippers start at around $99, which includes the indoor slipper and removable outdoor sole. The company offers free shipping in the United States and also sells to some international customers.
Besides their website, Muvez shoes have also been available on online platforms like Amazon. However, their main focus remains their official website, where they can offer exclusive styles, new releases, and limited-edition collections.
What Happened To Muvez After Shark Tank?
After their successful appearance on Shark Tank, Muvez saw a big boost in sales. The exposure from the show helped them make $400,000 in sales shortly after the episode aired. This was a huge achievement for the founders, considering they had only sold $73,000 worth of shoes before the show.
Their deal with Daymond John helped them get advice and support from an experienced investor who knew the fashion industry well. This partnership gave them the confidence to expand their operations.
During the COVID-19 pandemic, Muvez made a meaningful impact by donating $1 from every sale to the World Health Organization. They also donated shoes to healthcare workers like doctors and nurses who were fighting the virus on the frontlines. These efforts won the hearts of many people and helped the brand gain more loyal customers.
In 2021, Muvez partnered with NBA player Langston Galloway to promote their brand and bring more attention to their shoes. This collaboration helped them reach new customers who were sports fans and sneaker enthusiasts. In 2022, Muvez won first place in the FedEx Small Business Grant Contest, which gave them more funds to keep growing their business.
Muvez has been featured in many online publications, and their website has hundreds of positive reviews from happy customers who love the comfort and convenience of their shoes. The company continues to release new styles and expand its collection. They also have a large following on social media platforms like Instagram and Facebook, where they connect with their customers and share updates about new products.
As of today, Muvez is still in business and doing well. They continue to focus on direct-to-consumer sales and remain committed to making innovative shoes that solve everyday problems.
Conclusion
The story of Muvez Footwear on Shark Tank is inspiring. The founders identified a common problem people face in their homes and created a smart, stylish solution with their removable-sole slippers. They impressed the sharks with their pitch, even though most of them decided not to invest. Only Daymond John believed in the business enough to offer $200,000 for 25% equity. This deal turned out to be a game-changer for Muvez.
After Shark Tank, the company grew quickly, made impressive sales, and gave back to the community during the pandemic. They partnered with a professional basketball player and won an important business grant. Today, Muvez is still thriving, selling its unique shoes online and maintaining a strong social media presence. Their journey proves that with a great idea, determination, and the right partner, small businesses can overcome challenges and succeed in a competitive market.

Hey, I’m Amna Habib, an undergraduate student pursuing a Bachelor’s in Business Administration. Shark Tank has always been one of my favorite TV shows because it offers a unique glimpse into the world of entrepreneurship. The way entrepreneurs present innovative solutions to everyday problems aligns with my academic interests and fuels my curiosity about business strategies. Each pitch showcases creativity and strategic decision-making, which I find both insightful and inspiring. Watching the show has deepened my passion for business and motivated me to explore the world of entrepreneurship even further. Beyond business and writing, I love food, shopping, and spending time with my friends and family.